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NEWS: Broccoli Reports 70% Drop in Profits in 1st Half of Fiscal Year


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Kadmos1



Joined: 08 May 2014
Posts: 13555
Location: In Phoenix but has an 85308 ZIP
PostPosted: Sun Oct 15, 2017 8:33 am Reply with quote
That sucks.
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traitorAIZEN



Joined: 04 Dec 2010
Posts: 94
PostPosted: Sun Oct 15, 2017 8:42 am Reply with quote
After seeing their anime list, I'm not even surprised.
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Blanchimont



Joined: 25 Feb 2012
Posts: 3448
Location: Finland
PostPosted: Sun Oct 15, 2017 8:57 am Reply with quote
traitorAIZEN wrote:
After seeing their anime list, I'm not even surprised.

Aside from UtaPri and Z/X, most of their notable properties are from years back, so not surprised either. What I could glean from their Japanese Wikipedia page the company has been pretty mismanaged. It doesn't help that their merchandise isn't exactly renown for its quality, which I unfortunately have personal experience of in the form of few of their anime figures...
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CatSword



Joined: 01 Jul 2014
Posts: 1489
PostPosted: Sun Oct 15, 2017 9:19 am Reply with quote
I imagine the only things that are keeping them afloat at this point are Uta no Prince-sama and what (probably small) profit they get from selling merchandise through their online store for licenses they don't own.
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XSp



Joined: 23 May 2014
Posts: 255
PostPosted: Sun Oct 15, 2017 9:43 am Reply with quote
Sad to see... but if I'm honest about it, I think the time I consumed and watched their content is kinda far in the past... early DiGi Charat (me kara beaaam), Pita Ten and the one title that I still feel is an underdog and is still among the best parody animes for me personally, Galaxy Angel.
I'd want for the company to prosper for it alone, but it's been too long a time from it's period.

Of course there's also Gamers to think about... I want it to still be there when I manage to go back to Japan. Razz
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Яeverse



Joined: 16 Jun 2014
Posts: 1140
Location: Indianapolis
PostPosted: Sun Oct 15, 2017 9:45 am Reply with quote
Time to bring UtaPri game overseas, and hope the UtaPri Mobage brings in big money.
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Blanchimont



Joined: 25 Feb 2012
Posts: 3448
Location: Finland
PostPosted: Sun Oct 15, 2017 9:56 am Reply with quote
Curiosa: Takaaki Kidani founded Broccoli in 1994. In 2007 he left to form the company Bushiroad which has been successful in its own right, mainly in trading card games and videogames but has also been involved in many anime production committees.
It might be a coincidence, but the decline of Broccoli started around the same time...
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samuelp
Industry Insider


Joined: 25 Nov 2007
Posts: 2231
Location: San Antonio, USA
PostPosted: Sun Oct 15, 2017 10:08 am Reply with quote
Blanchimont wrote:
Curiosa: Takaaki Kidani founded Broccoli in 1994. In 2007 he left to form the company Bushiroad which has been successful in its own right, mainly in trading card games and videogames but has also been involved in many anime production committees.
It might be a coincidence, but the decline of Broccoli started around the same time...

Not a coincidence at all. Broccoli has been a zombie company ever since really.
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relyat08



Joined: 20 Mar 2013
Posts: 4125
Location: Northern Virginia
PostPosted: Sun Oct 15, 2017 10:21 am Reply with quote
I'm curious why their yearly estimation was so dang high. I mean, what the hell gave them the idea they would be pulling in that much when they don't really have any active franchises at the moment? And even UtaPri had no new anime this year at all. Confused
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#861208



Joined: 07 Oct 2016
Posts: 423
PostPosted: Sun Oct 15, 2017 10:42 am Reply with quote
UtaPri has fallen to EnStars and I7. It spawned a genre, and now fans are realizing it's not that great.

Kamigami no Asobi is amazing, but it's... over. Like, they're not making anything new of it, and they sort of can't.

I'm sure than 90% of any high profit they had in the past few years was from UtaPri. In 2015, I went to Japan and UtaPri was everywhere. Last December and January (16-17), there was a lot more idol stuff, but it was like eight different series, not just one.

I'm pretty sure the rest are healthy, but... UtaPri was never that good. Now that there are alternatives...
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grooven



Joined: 16 Aug 2006
Posts: 1424
Location: Canada
PostPosted: Sun Oct 15, 2017 12:25 pm Reply with quote
They need to make new stuff or try and revamp older stuff. A reboot of Galaxy Angel could do really well. I have a huge love for this company and hope they can come back from this somehow.
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H. Guderian



Joined: 29 Jan 2014
Posts: 1255
PostPosted: Sun Oct 15, 2017 12:49 pm Reply with quote
Aren't these the folks that actually go after their fans?
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Blanchimont



Joined: 25 Feb 2012
Posts: 3448
Location: Finland
PostPosted: Sun Oct 15, 2017 1:27 pm Reply with quote
H. Guderian wrote:
Aren't these the folks that actually go after their fans?

I can only find one article where it is mentioned they go after UtaPri related doujin goods, and that was 3 years ago. Do you have info on something else beside that?
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Mr. Oshawott



Joined: 12 Mar 2012
Posts: 6773
PostPosted: Sun Oct 15, 2017 4:33 pm Reply with quote
It seems that Broccoli's seemingly-sole dependence on UtaPri has taken its devastating toll.

A total shame, as I enjoyed watching Di-Gi-Charat and Galaxy Angel from years earlier. Sad
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Chrono1000





PostPosted: Sun Oct 15, 2017 4:44 pm Reply with quote
Broccoli has made some good anime shows over the years but they have become a bit limited. Hopefully they can turn things around.
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