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Tempest
 I Run this place.
ANN Publisher
Joined: 29 Dec 2001
Posts: 10420
Location: Do not message me for support.
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 Posted: Wed Mar 14, 2007 4:41 pm
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| J-Syxx wrote: | | Toei treats their Japanese customers with respect |
What do you know about the way Toei "treats" their Japanese customers ?
As far as I know, Toei doesn't treat it's Japanese customers any different from its American customers. But that business model works in the Japanese industry (partially because they're Toei), while it doesn't work in the American anime industry.
Perhaps the new website is a first step at changing the way they interact with the American public. It's too early to tell though (which means it's too early to dismiss it too).
| Mohawk52 wrote: | | Their main failure is, and has always been, them treating the western market the same as their Japanese market. It never seemed to click to them that the rest of the world is not like Japan. The other failures was their licensing decisions, which can also be attributed to their apparent ignorance of who would give them the most bang for their yen, and who to avoid like the pox. |
Very well said.
-t
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GATSU
Joined: 03 Jan 2002
Posts: 15298
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Posted: Wed Mar 14, 2007 4:46 pm
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J-Syxx: If it makes you feel any better, Toei certainly screwed Japanese Sailor Moon fans as much as those based in America.
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Crawly
Joined: 19 Feb 2006
Posts: 204
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Posted: Wed Mar 14, 2007 10:38 pm
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| Mohawk52 wrote: | | It is more the latter than the former. Their main failure is, and has always been, them treating the western market the same as their Japanese market. It never seemed to click to them that the rest of the world is not like Japan. The other failures was their licensing decisions, which can also be attributed to their apparent ignorance of who would give them the most bang for their yen, and who to avoid like the pox. |
I may be misunderstanding what you're saying, so if I am please correct me. However, the problem was very much that Toei produced a substandard product in the US that never would have been tolerated in Japan by the Japanese market. Their choices in titles were fine, if not massive money makers, and would have sold decently if quality had been better. If they had simply taken what they gave the Japanese in terms of quality and provided a good translation through an established company there never would have been any issues. They obviously had done enough research to know how to price the dvds, and they had Geneon telling them what wasn't working in the releases. Yet they ignored all of that and failed because of piss poor quality. Why? I have no idea. But the issues we got in poor dvd production are something I've never heard from the Toei R2 buyers. So, from that point of view, the problem is that they didn't treat R1 the way they treat R2.
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Mokkori
Joined: 02 Feb 2006
Posts: 42
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Posted: Wed Mar 14, 2007 11:54 pm
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| Crawly wrote: |
| Mohawk52 wrote: | | It is more the latter than the former. Their main failure is, and has always been, them treating the western market the same as their Japanese market. It never seemed to click to them that the rest of the world is not like Japan. The other failures was their licensing decisions, which can also be attributed to their apparent ignorance of who would give them the most bang for their yen, and who to avoid like the pox. |
I may be misunderstanding what you're saying, so if I am please correct me. However, the problem was very much that Toei produced a substandard product in the US that never would have been tolerated in Japan by the Japanese market. Their choices in titles were fine, if not massive money makers, and would have sold decently if quality had been better. If they had simply taken what they gave the Japanese in terms of quality and provided a good translation through an established company there never would have been any issues. They obviously had done enough research to know how to price the dvds, and they had Geneon telling them what wasn't working in the releases. Yet they ignored all of that and failed because of piss poor quality. Why? I have no idea. But the issues we got in poor dvd production are something I've never heard from the Toei R2 buyers. So, from that point of view, the problem is that they didn't treat R1 the way they treat R2. |
When Mohawk52 mentioned "licensing decisions" I believe he was referring to things like Toei's decision to give the One Piece licence to 4Kids.
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Mohawk52
Joined: 16 Oct 2003
Posts: 8202
Location: England, UK
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Posted: Thu Mar 15, 2007 11:31 am
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| Mokkori wrote: | | When Mohawk52 mentioned "licensing decisions" I believe he was referring to things like Toei's decision to give the One Piece licence to 4Kids. |
BINGO! You get a choccy biccy. 
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Mohawk52
Joined: 16 Oct 2003
Posts: 8202
Location: England, UK
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Posted: Sat Mar 24, 2007 5:46 am
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Bless me Father for I have sinned, but it's not that long ago and I had to add this little tid-bit that was recently reported at "the other place" .
| ANS wrote: | | 3-19-07 (9:30AM EDT)---- Toei To Offer Works Through DVD Toaster Download And Burn Service
Similar to techniques pioneered in the world of fandom,(What on Earth could they mean?) Toei has announced a new deal in Japan with Webstream Ltd. and their DVD Toaster service which will allow consumers to purchase and download works that can then be legaly burned to DVD and viewed on the fly. The Video Toaster system and business model is said to be a worlds first ehich starts in Japan in April, 2007. |
Yet another genu has crossed the river.
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