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INTEREST: Are Anime Sports Collaborations Effective?




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Krokietto



Joined: 08 Jul 2015
Posts: 26
PostPosted: Thu Aug 20, 2015 4:53 pm Reply with quote
You said sport animes but I aint see even one sport title. Rekt.
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Hameyadea



Joined: 23 Jun 2014
Posts: 3679
PostPosted: Thu Aug 20, 2015 6:08 pm Reply with quote
How are those collaboration suppose to work? Do the organizers think "if we will endorse anime A, then fans of anime A will come to see our games"? I don't see how, aside from marketing to boost sales for the home-media, those collaborations could benefit the endorsers.
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Shikiari



Joined: 09 Sep 2013
Posts: 462
Location: Wales
PostPosted: Thu Aug 20, 2015 6:23 pm Reply with quote
I like football...
I like anime...
But I especially like Sento in that football kit better!
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utena11221



Joined: 11 Jun 2013
Posts: 4
Location: California
PostPosted: Thu Aug 20, 2015 7:43 pm Reply with quote
As both a soccer fan and an anime fan, this just makes my want for both Soccer anime AND (more) Girls Sport anime.

You'd think Japan would have tried to capitalize their win at WWC 2011... other than that one manga about the team?
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animefan1238



Joined: 28 Nov 2006
Posts: 298
Location: Ma
PostPosted: Thu Aug 20, 2015 10:46 pm Reply with quote
I love anime and I love football (soccer for you other folks). The collaborations can't work just on the basis of "have anime tie in and they will come". These are completely different people with completely different interests. If they got into the top tier of the J-League then it would be worth a shot since it would have a higher chance of being recognized but on the lower division it just won't work.

Loved Giant Killing. Quite good in my opinion.

Team shout outs:
Come on Chelsea
Let's go Revs
USA ain't nothin' to mess with
¡Viva Colombia¡
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Hikarunu



Joined: 23 Jul 2015
Posts: 950
PostPosted: Fri Aug 21, 2015 2:55 am Reply with quote
I hope no mangaka will comment about this like how Oda did with Love Live's shrine collaboration
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RealJpoe



Joined: 27 Feb 2014
Posts: 7
PostPosted: Fri Aug 21, 2015 3:02 am Reply with quote
I'm a rather big Tokyo Verdy supporter and go to matches when ever I am in Tokyo. I was lucky enough to attend the collaboration match with FC Gifu, where all 4 of Verdy's goals came past the 80th minute. While I personally love these collaborations due to incorporating my main two hobbies, there was defiantly not a lot cross mingling between Verdy supporters and Brilliant Park fans. Verdy's attendance is probably 80% supporter section, a rather impressive and loud lot but it must be hard to attract fair-weather fans when FC Tokyo competes in J-League 1 in the same stadium. While the fans didn't seem to mind the anime fans, even stopping by to buy and add the exclusive scarf and kit to their collections, the anime fans were weirdly roped into their own section come match time and only seemed interested when the seiyu came out. It really seemed like they were only staying out of obligation or politeness, kind of a cultural dilemma I guess.

These collaborations don't really hurt, and best case scenario a few fans see the craziness of the SG and want to join, but for Verdy it's kind of hard to keep casual fans when these fans could easily just go to Tokyo FC matches.
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EricJ2



Joined: 01 Feb 2014
Posts: 4016
PostPosted: Fri Aug 21, 2015 9:36 am Reply with quote
RealJpoe wrote:
I'm a rather big Tokyo Verdy supporter and go to matches when ever I am in Tokyo. I was lucky enough to attend the collaboration match with FC Gifu, where all 4 of Verdy's goals came past the 80th minute. While I personally love these collaborations due to incorporating my main two hobbies, there was defiantly not a lot cross mingling between Verdy supporters and Brilliant Park fans. Verdy's attendance is probably 80% supporter section, a rather impressive and loud lot but it must be hard to attract fair-weather fans when FC Tokyo competes in J-League 1 in the same stadium. While the fans didn't seem to mind the anime fans, even stopping by to buy and add the exclusive scarf and kit to their collections, the anime fans were weirdly roped into their own section come match time and only seemed interested when the seiyu came out. It really seemed like they were only staying out of obligation or politeness, kind of a cultural dilemma I guess.


And even in the Amagi crossover episode, the all-star exhibition match is supposed to rescue the park's business, but doesn't 100% do the job (leading to more creative last-minute alternatives), as the park fans and soccer fans turn out to be too separate.

Given the image of anime at home, that's probably the case with most of the tie-ins as well.
It's like our own lingering grudges over Space Jam: How many Bugs Bunny fans are into the NBA, and the NBA didn't seem that respectfully experienced on toon lore.
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Brutannica



Joined: 18 Mar 2007
Posts: 256
PostPosted: Fri Aug 21, 2015 3:58 pm Reply with quote
Krokietto wrote:
You said sport animes


Not true.
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British Racing Green



Joined: 21 Aug 2015
Posts: 6
PostPosted: Fri Aug 21, 2015 6:51 pm Reply with quote
Sad to see this hasn't really worked, but I do now follow the fortunes of Mito HollyHock thanks to Girls Und Panzer.
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_Cyphon_



Joined: 16 Nov 2014
Posts: 996
PostPosted: Sun Aug 23, 2015 8:58 am Reply with quote
I think I agree with Goto. Although a part of anime fans do still have a social life, most are shut-ins and don't mingle well with social events, especially sports. Maybe using characters as mascots, but it doesn't seem like the collaborations are yielding much success.
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