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Interest
Glico's Papico Needs Your Help Choosing A New Mascot

posted on by Lynzee Loveridge
AKB48 "Over 30" member also chosen for separate Papico campaign

Ezaki Glico, the creators of Pocky, is holding a poll for the new Papico snack mascot. Voters can choose between three different characters and 100 lucky participants will receive an Amazon gift card for 3,000 yen (~US$30). The choices are:


by: Shione


by: Kanasuke


by: Takashi Shiwasu

Glico began accepting submissions via the art website pixiv from January 21 to February 24. Voting on the top three characters will be held until May 26. The winning character will appear on package designs for a limited time beginning on June 6. The winning designer will receive an 80,000 yen (~US$800) prize and eight QUO cards.

The company previously introduced twin mascots Lico and Gli for its Pretz and Collon snacks.

Glico and AKB48 also held auditions for a temporary "over-30" member to contribute to its Papico 2014 spring campaign. Voice actress Mikako Takahashi made it to the finals and Morning Musume member Sayaka Ichii and AKB48 impersonator (specifically, Atsuko Maeda) and stand-up comedian Kintalo. also applied for the position.

The group ended up choosing 37-year-old mother and housewife Mariko Tsukamoto from the 5,066 applicants. Dubbed "Mariri," she will appear in a commercial with the group on May 14 and other activities.

[Via Hachima Kikou, Melos no Michi]


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