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Simon & Schuster to Handle Viz Sales

posted on 2006-01-13 15:24 EST
Earlier this week Viz announced an expansion of their agreement with Simon & Schuster. Effective this month, Simon & Schuster, which has handled Viz's fulfillment and invoicing since 2004, will also handle sales and sales management. Viz hopes that Simon & Schuster's large sales force will help expand their market share in traditional (ie: Barnes & Noble) and non-traditional (ie: Target) retail outlets. Viz products will still be available from other existing distributors such as Diamond and AAAAnime.

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