ADV Announces Magical Shopping Arcade Abenobashi release date

Oct 28th 2003
STREET DATE SET FOR HIGHLY ANTICIPATED SERIES MAGICAL SHOPPING ARCADE ABENOBASHI

FIRST VOLUME OF GAINAX'S LATEST MASTERPIECE DUE IN STORES DECEMBER 16, 2003; COLLECTOR'S EDITION AVAILABLE

HOUSTON, October 28, 2003- ADV Films has set a street date of December 16, 2003 for the first volume of Magical Shopping Arcade Abenobashi, the hilarious anime series that fuses thrilling action, slapstick comedy and a bit of family drama with uproariously clever parodies of anime, video games and any other pop culture target that stumbles into its crosshairs. The series is the latest creation of GAINAX, the mega-talented production studio that revolutionized the anime industry in the nineties with Neon Genesis Evangelion, and the early 21st century with FLCL.Magical Shopping Arcade Abenobashi was directed by Hiroyuki Yamaga (Neon Genesis Evangelion, Wings of Honneamise) and co-produced by Mad House (Vampire Hunter D, Trigun, Ninja Scroll etc.).

The Story:
"Bein' human, havin' your health...that's the most important thing." -Arumi Asahina

Try telling that to twelve-year-old Sasshi Imamiya. He's lost his home, lost the toy collection that defined his very geekdom, and he's about to lose his best friend, Arumi. Reality is closing in on him.

That is, until they discover that their neighborhood shopping district is actually a portal to a series of parallel existences. Reality decides to take a vacation-an extended vacation-as Arumi and Sasshi suddenly find themselves in a world like their own... only not. And as they try to fight their way back to the real world, they'll face menacing mushrooms, big-breasted space pirates, killer kung-fu fighters, a tripped-out transvestite, a sorcerer who seems to be in some sort of midlife crisis... and that's just the beginning!

They say there's no place like home, but this ain't exactly Oz, and it sure as heck ain't Kansas! Put the kids to bed, leave Toto with the neighbors and get ready to dive into the madcap, whacked-out world of Magical Shopping Arcade Abenobashi!

Collector's Edition Available!
The first volume of Magical Shopping Arcade Abenobashi will be available in two versions: as a standard DVD, and as a collector's edition, which includes a custom series art box sized to fit the entire series.

Magical Shopping Arcade Abenobashi: Volume One (SRP $29.98 DVD, $39.98 Collector's Edition) is a DVD-only release, containing four complete episodes presented in widescreen anamorphic format. Includes English 5.1-language and Japanese 2.0-language versions, with English subtitles. Extras include: AD Vid-Notes(tm); clean opening and closing animation; and ADV Previews. Also included is an exclusive twelve-page color booklet with production notes and various other cool items relating to the series.

About ADV Films:
In 1992, ADV Films began to forge the international market for Japanese animation ("anime") by combining unique titles, outstanding production values and efficient large-scale distribution. Today, ADV Films is the #1 producer-distributor of Japanese animation to the North American market, with the firm's holdings including such premier titles as NOIR, Sailor Moon, Samurai X, Hello Kitty's Paradise, RahXephon, Spriggan, Robotech, Full Metal Panic! and Neon Genesis Evangelion. In addition, ADV Films' product line has expanded to include other forms of genre programming, including live-action science fiction programs Gene Roddenberry's Andromeda, Mutant X and The Jim Henson Company's Farscape, and classic science fiction such as the updated Gamera trilogy. ADV Films' parent company, A.D. Vision, Inc. also publishes Newtype USA, the premier anime and manga monthly in the English-speaking world, and operates Anime Network(tm), broadcasting anime and anime-related programming via digital cable, 24 hours a day. Headquartered in Houston, Texas, USA, with additional offices in the EU and Japan, and distribution on four continents, ADV Films is fast becoming an international entertainment powerhouse. For more information, visit ADV Films on the web at .

MAGICAL SHOPPING ARCADE ABENOBASHI: VOLUME ONE
Running Time: 100 minutes; Age Rating: 17+
Pre-Book Date: 11/18/03
Street Date: 12/16/03
Format SRP
DVD $29.98
Collector's Edition $39.98

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