ADV Films Announces New Fist of the North Star Volume One

Jul 20th 2004
FOR IMMEDIATE RELEASE

ADV FILMS ANNOUNCES NEW FIST OF THE NORTH STAR VOLUME ONE

HOUSTON, July 20, 2004—ADV Films, the #1 producer-distributor of anime in the U.S., has set a street date of September 21, 2004 for the DVD release of the New Fist of the North Star: The Cursed City, the first volume that has a new twist for a new generation of action-hungry fans .

The New Fist of the North Star currently has a strong fan base going back to the original release in the 1980s. This title also has an impressive merchandising momentum with numerous video games, action figures and other character related merchandise.

Die-hard fans will especially enjoy the interview with Relson Gracie Jiu Jitsu Sensei Phil Cardella that is included as an extra on this DVD release. Cardella is a well-known professional grappler and professional mix martial artist. He is a full time instructor at the Relson Gracie Austin Academy and participates in world events competing for the Relson Gracie team.


A twist to the classic favorite that begins in the aftermath of the great apocalypse, across a barren Earth, where chaos is the rule, and order the exception with bandits and enterprising overlords terrorizing the survivors of the holocaust. Will a hero rise from the ashes and cut a swath of justice across the Earth's ruined landscape?

Limited Collector's Edition Available!
The first volume of the New Fist of the North Star is also available as a Collector's Edition, which includes the Volume 1 DVD and an attractive custom series art box to house the entire series (SRP $34.98).

New Fist of the North Star: The Cursed City (SRP $29.98 DVD) is a DVD-only release, including a 55-minute feature in both English 5.1 and Japanese 5.1 language versions, with English subtitles. Extras include: behind the scenes commentary, interview with Relson Gracie Jiu Jitsu Sensei Phil Cardella, character bios, Japanese press conference and ADV previews.


About ADV Films:

In the 12 years since its inception, ADV Films has become the #1 producer-distributor of Japanese animation (“anime”) for the North American market and has also developed a leadership position in the UK. With best-selling titles such as Neon Genesis Evangelion, RahXephon, Robotech, Full Metal Panic!, Hello Kitty and Azumanga Daioh, ADV Films' extensive catalog is fueling the popularity of anime around the globe. ADV Films' library also includes popular live-action science fiction programs such as The Jim Henson Company's Farscape, the nationally syndicated Gene Roddenberry's Andromeda and the Saturn Award-nominated Mutant X.

Parent company, A.D. Vision, Inc., encompasses a multitude of complementary media divisions, spanning publishing, television, licensing and merchandising and continues to expand into new areas. Its Anime Network™ is America's first and only television network dedicated to bringing anime and anime-related programming to consumers nationwide via digital cable 24 hours a day. The company has two publishing arms: Newtype USA, the premier anime and manga monthly magazine, and ADV Manga, dedicated to publishing graphic novels. Most recently, the company formed ADV Toys, creating exclusive toys and collectible merchandise based upon the company's extensive original content holdings. Headquartered in Houston, the company has offices in Europe and Japan. For more information, visit www.advfilms.com.

NEW FIST OF THE NORTH STAR: THE CURSED CITY
Volume: 1 of 3
Running Time: 55 Minutes
Age Rating: 17+
CAT: DFNS/001 (DVD), DFNS/BX1 (Collector's Edition)
UPC: 702727084423 (DVD), 702727103124 (Collector's Edition)
Pre-Book Date: 8/24/04
Street Date: 9/21/04
Format: DVD, Collector's Edition
SRP: $29.98 (DVD); $34.98 (Collector's Edition)

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