UART Partners with Broccoli for North American Distribution and Promotion

Jul 18th 2006
Los Angeles, CA (July 18, 2006) - UART, an emerging Hong Kong-based
collectible figure company, announced its partnership with Broccoli
International for North American distribution and promotion.

Founded by Kiyotaka Hirai, former executive vice president of Yamato
Hong Kong, UART was established in 2005 to develop figures with both the
Japanese and overseas market in mind. UART plans the development,
production and promotion schedule to decrease the release lag of collectible
figures worldwide.

UART has produced figures for titles such as ToHeart2, Zero-Shiki,
Bobobo-bo Bo-bobo, and Hellsing. The 2006 - 2007 line up includes figures
for titles such as Trigun, Ikki Tousen, Bastard! and Tsukuyomi ~ Moon
Phase, as well as high quality original figures by Japan's most talented
sculptors.

Broccoli International will promote the UART brand in North America
through distribution channels, media outlets, trade shows and to direct
consumers. With Broccoli International's expertise in anime and manga
business that includes licensing, manufacturing and distribution in North
America, UART plans to expand their brand and customer base in North
America.

UART figures will be available through distributors such as Diamond
Comics and AAA Anime.

UART's 2006 - 2007 line up will be on display at Comic Con
International 2006 in San Diego at the joint UART/Broccoli booth #2229. Limited
edition pre-production resin statues and original character figures will
be on sale at the UART/Broccoli booth, and Ikki Tousen manga author Yuji
Shiozaki will be signing autographs throughout the weekend.

About UART
UART, United Arts of Real Toys, is one of the newest & most innovative
names in collectible figures. Based in Hong Kong, UART creates both
original and licensed character figures from anime & manga such as
Hellsing, Trigun, and other popular titles. With a philosophy of producing
high-quality figures at affordable prices, UART encourages consumers to
see figures as collectible art.

About Broccoli International
Established in February 2002, Broccoli International USA, Inc. is a
Delaware corporation with offices in Los Angeles. A fully-owned subsidiary
of Broccoli Co, LTD, a multi-media company which created sensational
properties such as Di Gi Charat, Galaxy Angel, Aquarian Age, and Bushi
Lord.

Broccoli International has released anime titles such as FLCL and Di Gi
Charat under its Synch-Point brand. Manga publications under the
Broccoli Books imprint include Juvenile Orion and KAMUI. And Broccoli Gear
brand licenses and manufactures anime and manga merchandise such as
calendars, apparel, and cell phone straps. http://www.bro-usa.com/

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