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Anime Expo Announces Additional Room Blocks

ANIME EXPO® ANNOUNCES ADDITIONAL ROOM BLOCKS

Nation¹s Largest Anime/Manga Convention Held In Long Beach (June
29-July 2,
2007) Negotiates Additional Rooms for Highly Anticipated 2007 Event


Anaheim, California (February 21, 2007) ‹ In order to keep costs down
for
attendees, Anime Expo® has finished its negotiations with hotels
within the
Long Beach area for special discounted room rates and to open up
additional
room blocks so fans can continue planning their trips to Anime Expo®
2007-the nation¹s largest anime/manga event of its kind. Anime Expo®
2007
will be held from Jun 29, 2007-July 2, 2007 at the Long Beach
Convention
Center in Long Beach, CA. More information can be found on the website
<www.anime-expo.org> .

Anime Expo® also provides ideal service to attendees that stay at any
of the
official Long Beach hotels with complimentary shuttle services to and
from
the hotels and the Long Beach Convention Center throughout the day and
evening. Additional room blocks are now open for the Westin Long Beach
and
The Queen Mary.

The Westin Long Beach (333 East Ocean Boulevard; Long Beach, CA 90802)
is
renowned for both its convenience and beautiful location. Most rooms
of the
Westin Long Beach offer beautiful panoramic views of the ocean. The
Westin
Long Beach is also a participant of the Breathe Westin smoke-free hotel
program. The special Anime Expo® rate for the Westin Long Beach is
$139.00/night for a single/double/triple/quad.

The Queen Mary (1126 Queen¹s Highway; Long Beach, CA 90802) provides
over
350 rooms with ocean side luxury and also conducts tours of the
paranormal
as well as the ROCKY HORROR PICTURE SHOW (Saturday Nights at midnight).
The
special Anime Expo® rate for The Queen Mary is $140.00/night for
single/double.

Attendees have the luxury of booking these specially rated rooms via
online
at:

https://resweb.passkey.com/Resweb.do?mode=welcome_gi_new&groupID=85699


No special code is needed. Limited rooms are available and attendees
are
encouraged to book their hotels early.

Fans can also utilize the AX® Travel Store (www.axtravelstore.com)- a
site
providing discounted airfares, hotels and auto rentals throughout the
U.S.
and abroad for travel hungry fans planning/booking their trips to
conventions or personal vacations. With the logo ³We¹ll get you
there. The
rest is up to you², the AX® Travel Store is sure to be the first stop
when
the anime/manga community looks for travel deals!

Current AX® Travel Store partners include Animation Exclamation, Anime
Expo,
Anime Selects, Animediatype, AXBackstage, Cosplayphotos.com,
ObsessedWithAnime.com, Comcast Select On Demand, SPJA.org,
TheAnimeBlog.com
and Tokidoki Journal.com.

About Anime Expo®
Located in Long Beach, California - Anime Expo®, the nation¹s largest
anime/manga convention, serves to foster trade, commerce and the
interests
of the general public and animation/ comics industry. This event
serves as
a key meeting place for the general public to express their interest
and
explore various aspects of anime/manga, as well as for members of the
industry to conduct business. AX 2007 will be held June 29 ­ July 2,
2007 at
the Long Beach Convention Center in Southern California. More
information
can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation
The Society for the Promotion of Japanese Animation (SPJA) is a
non-profit
organization with a mission to popularize and educate the American
public
about anime and manga, as well as provide a forum to facilitate
communication between professionals and fans. This organization is more
popularly known by its entertainment property ­ Anime Expo®. More
information can be found at its website (www.spja.org).

The statements made in this press release that are not historical facts
are
"forward-looking statements." These forward-looking statements are
based on
current expectations and assumptions that are subject to risks and
uncertainties. The Company cautions readers of this press release that
a
number of important factors could cause Anime Expo®/SPJA¹s actual
future
results to differ materially from those expressed in any such
forward-looking statements. Such factors include, without limitation,
product delays, industry competition, rapid changes in technology and
industry standards, protection of proprietary rights, maintenance of
relationships with key personnel, vendors and third-party developers,
international economic and political conditions. The Company may change
its
intention, belief or expectation, at any time and without notice, based
upon
any changes in such factors, in the Company's assumptions or otherwise.
The
Company undertakes no obligation to release publicly any revisions to
any
forward-looking statements to reflect events or circumstances after the
date
hereof or to reflect the occurrence of unanticipated events.

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