Anime Expo® 2007 Receives Death Notes

Apr 23rd 2007
ANIME EXPO® 2007 RECEIVES DEATH NOTES

Nation's Largest Convention Obtains Guests of Honor and EXCLUSIVE Films


Anaheim, California (April 23, 2007) — “The human whose name is written in
this note shall die.” Famed director Tetsuro Araki and character designer
Masaru Kitao announce their attendance at Anime Expo® 2007 as Official
Guests of Honor. In addition, Anime Expo® has also obtained the rights to
screen the blockbuster films, starring Tatsuya Fujiwara, from Japan DEATH
NOTE (123 minutes) and DEATH NOTE: THE LAST NAME (140 minutes) on 35 mm
print at the highly anticipated 2007 convention June 29-July 2 at the Long
Beach Convention Center. More information can be found on the website
www.anime-expo.org .

Born November 5, 1976, in the Saitama Prefecture and a graduate of the
School of Literature at Senshu University, Tetsuro Araki gained mass fame
and media attention as the director of the "Desu nôto" (2006 also known as
DEATH NOTE) TV Series (produced by Mad House, Nippon Television, Shueisha and
VAP). Based on the Japanese manga series centering around a high school
student who decides to rid the world of evil with the help of a supernatural
notebook, dropped by a rogue Shinigami Death God, that kills anyone whose
name is written in it.


The popularity of the TV series made a great synergy for two live-action
films which topped the Japanese box office for two straight weeks as well as
a video game entitled DEATH NOTE: KIRA GAME.

Mr. Araki made his debut as a storyboard artist and director for a short
animated version of CARDCAPTOR SAKURA. Since then, he has engaged with a
number of animated TV series as a “thoroughbred” Mad House director including
DI GI CHARAT NYO and GUNGRAVE. Mr. Araki came under the spotlight for his
unique and sometimes “outrageous” sense of humor in the GALAXY ANGEL series.
Mr. Araki also made his directorial debut with OTUGIJUSHI AKAZUKIN.

Masaru Kitao gained mass fame and media attention as the sole character
designer of the "Desu nôto" (2006 also known as DEATH NOTE) TV Series
characters (produced by Mad House, Nippon Television and VAP). Mr. Kitao was
responsible for such memorable characters from the TV series such as Light
Yagami (Kira), L, Miss Amane, Ryuk and Rem. Mr. Kitao has been involved
with many other acclaimed anime titles including Rozen Maiden, X, CARDCAPTOR
SAKURA, CARDCAPTOR SAKURA: THE SEALED CARD (USA) and the classic anime
METROPOLIS.

Exceeding 15 million copies sold, the manga best seller, DEATH NOTE has been
adopted into a series of live-action feature films as DEATH NOTE part 1, 2
and (most recently announced to be produced) 3 which topped the box office
for 2 straight weeks pushing THE DA VINCI CODE into 2nd place. Anime Expo®
2007 brings the two Japanese blockbuster films on 35 mm print to the viewing
pleasure of its attendees.

DEATH NOTE (synopsis):

“The human whose name is written in this note shall die”.
Weary Shinigami the Death drops a notebook (the notebook of death that
determined people's death) within the human world where a weary genius picks
it up. Light Yagami (Fujiwara), an extremely bright and elite university
student, ends up possessing the ultimate tool that should remain only in the
hands of Gods. Light decides to create an ideal world and begins to hold
the scales to judge criminals by his discretion. Meanwhile a mysterious
detective named “L” begins to investigate the unresolved cases caused by the
Light. The future of mankind is at the mercy of the crucial and fierce
battles of the two men.

Tetsuro Araki and Masaru Kitao joins ORESKABAND and Mary Elizabeth McGlynn
as Anime Expo® 2007 Official Guests of Honor.

All registrants who register before the end of March are automatically
placed into the drawing. Those who have already pre-registered are also
automatically entered into this drawing. Secure pre-registration can be
done via online at https://secure.rhq.com/anime/anime2007/attreg/index.cgi
.

Attendees interested in booking flights, car rentals and/or other hotels for
Anime Expo® 2007 can do so via the AX Travel Store located at
www.AXTravelStore.com .

About Anime Expo®
Located in Long Beach, California - Anime Expo®, the nation's largest
anime/manga convention, serves to foster trade, commerce and the interests
of the general public and animation/ comics industry. This event serves as a
key meeting place for the general public to express their interest and
explore various aspects of anime/manga, as well as for members of the
industry to conduct business. AX 2007 will be held June 29 – July 2, 2007 at
the Long Beach Convention Center in Southern California. SPONSORS: ADV
Films, Bandai Entertainment, Copic Markers, Digital Manga, Gaia Online, Go!
Media, Infinity Studios, Informasian TV (iaTV) and the Los Angeles Times.
More information can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation
The Society for the Promotion of Japanese Animation (SPJA) is a non-profit
organization with a mission to popularize and educate the American public
about anime and manga, as well as provide a forum to facilitate
communication between professionals and fans. This organization is more
popularly known by its entertainment property – Anime Expo®. More
information can be found at its website (www.spja.org).

The statements made in this press release that are not historical facts are
"forward-looking statements." These forward-looking statements are based on
current expectations and assumptions that are subject to risks and
uncertainties. The Company cautions readers of this press release that a
number of important factors could cause Anime Expo®/SPJA's actual future
results to differ materially from those expressed in any such
forward-looking statements. Such factors include, without limitation,
product delays, industry competition, rapid changes in technology and
industry standards, protection of proprietary rights, maintenance of
relationships with key personnel, vendors and third-party developers,
international economic and political conditions. The Company may change its
intention, belief or expectation, at any time and without notice, based upon
any changes in such factors, in the Company's assumptions or otherwise. The
Company undertakes no obligation to release publicly any revisions to any
forward-looking statements to reflect events or circumstances after the date
hereof or to reflect the occurrence of unanticipated events.

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