Anime Expo® 2008 Announces 17th Convention Biggest Success to Date

Increased Attendance Numbers, Charity Auction Results and Next Year's Convention Dates Announced for the Nation's Largest Anime and Manga Event

Los Angeles, California (July 6, 2008) — 43,000 unique attendees (2007 attendance was approximately 41,000) came to the streets of downtown Los Angeles to participate in the biggest anime and manga event of the year held at the Los Angeles Convention Center. Total daily numbers for the convention is approximately 103,000 attendees ascended onto the Los Angeles Convention Center over the 4th of July weekend. More information can be found on the website www.anime-expo.org .

Attendees who attended the annual charity auction and bid on artwork and exclusive items (from this year's list of Guests of Honors) and other related properties garnered $14,518.00 (U.S.) for Children's Hospital Orange County (CHOC). Items auctioned included exclusive one of a kind original artwork, articles of autographed clothing, posters from the convention as well as BATMAN: GOTHAM KNIGHT and much more.

Due to the overwhelming success of this year, Anime Expo® has announced (during closing ceremonies) that next year's convention will be returning to the Los Angeles Convention Center July 2-5, 2009.

The public is encouraged to visit the convention's official online video coverage site-AXBackstage. AXBackstage offers visitors an insider's look at the hottest anime/manga titles, exclusive interviews with Guests attending this year's hottest convention, video coverage of convention activities, attendee and convention photos/images, news and related peripherals. In addition, visitors can download up to date information and change/corrections in scheduled events, activities and much more. AXBackstage has launched on the world wide web at www.axbackstage.org.

The full list of official Anime Expo® 2008 Guests of Honor included up and coming director Masahiro Ando, legendary American voice actor David Hayter, famed POKEMON director Masamitsu Hidaka, the dynamic duo known as Jyukai, renowned animator Hiromi Kato, celebrated veteran voice actor Toshihiko Seki, the new Japanese “It-Girl” Shokotan and the legendary character designer Takada Akemi.

This year's (2008) Red & Black Sponsors are FUNimation and ImaginAsian Television. Platinum Sponsor is IMAGI Studios. Gold Sponsor is Digital Manga Publishing. Silver Sponsor is Gaia Online. Patron Sponsors are Central Park Media and COPIC Markers.

About Anime Expo®
Located in Los Angeles, California - Anime Expo®, the nation's largest anime/manga convention, serves to foster trade, commerce and the interests of the general public and animation/ comics industry. This event serves as a key meeting place for the general public to express their interest and explore various aspects of anime/manga, as well as for members of the industry to conduct business. AX 2009 will be held July 2 – July 5, 2009 at the Los Angeles Convention Center in Southern California. More information can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation
The Society for the Promotion of Japanese Animation (SPJA) is a non-profit organization with a mission to popularize and educate the American public about anime and manga, as well as provide a forum to facilitate communication between professionals and fans. This organization is more popularly known by its entertainment property – Anime Expo®. More information can be found at its website (www.spja.org ).

The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Anime Expo®/SPJA's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company's assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.