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Crunchyroll Announces First Japanese Smart Phone Application for Simulcasts

Once again, altering the way that people access media, Crunchyroll has partnered with Marvelous Entertainment to simulcast anime on smart phones in Japan

San Francisco, Calif. (April 13 2011)Crunchyroll, Inc., has partnered with Marvelous Entertainment (MMV) to announce the launch of Japanese smart phone applications designed exclusively for title-specific anime streaming. Together, Crunchyroll and Marvelous will make ORETACHI NI TSUBASA WA NAIWE, WITHOUT WINGS - UNDER THE INNOCENT SKY and HOSHIZORA E KAKARU HASHIA BRIDGE TO THE STARRY SKIES available for streaming to Android and iPhone applications after Japanese broadcasts are completed. More information can be found on http://www.crunchyroll.com/.

These are just two (2) of several Crunchyroll smart phone applications slated to launch in Japan this year. Users will be able to access and download the application from the Android storefront in Japan starting today on Wednesday, April 13. The applications will be available on the Apple App Store for iPad and iPhone shortly thereafter.

The applications will be free to download along with access to a promotional video and the first episode. Users can then purchase the full season pass for 1500 yen and each new episode will be made available immediately after broadcasts complete across Japan.

President of Crunchyroll's Japan office Vince Shortino said, “This is an amazing opportunity for Crunchyroll to power streaming content in Japan to smart phone devices. Moreover this is an exciting first step for Crunchyroll in Japan, and we hope that this will help revolutionize the way content holders deliver anime to consumers.”

Viewers around the world will be able to stream anime from Crunchyroll.com, Crunchyroll's Anime iPhone and iPad Apps, Vizio VIA internet-enabled televisions, Roku, WD TV Live, and Boxee set-top box solutions, as well as through affiliate partners.

About Crunchyroll, Inc.

Crunchyroll is a leading global video network and developer of social media applications for Japanese anime and Asian media. Through applications like Crunchyroll for iPhone, iPad, Android, TV set-top boxes, affiliate websites and its own streaming website, Crunchyroll delivers officially-licensed content from leading Asian media producers directly to consumers.

Crunchyroll has offices in San Francisco, Calif. and Tokyo, Japan, and is a member of the Association of Japanese Animations (AJA) and Licensing International Merchandisers' Association (LIMA). Founded in 2006, Crunchyroll is funded by leading venture capital firm, Venrock, Japanese entertainment giant TV TOKYO, digital publishing leader Bitway and a group of angel investors representing some of the brightest and most successful entrepreneurs in Silicon Valley. More information can be found at http://www.crunchyroll.com/.


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