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Sword Art Online & Tokyo Otaku Mode Collaborative Merchandise Project Part Two

June 27, 2017

A brand new type of computer glasses based on the most powerful weapons used by popular characters. Available worldwide through reservations starting from June 27, 2017

Tokyo Otaku Mode Inc. (incorporated in Delaware, U.S.; representative: Tomohide Kamei; CEO: Naomitsu Kodaka; herein referred to as TOM) announces the release of the second part of its collaborative merchandise project with the popular anime series Sword Art Online. Part two features computer glasses designed after the most powerful weapons used by popular characters in the series. The computer glasses will be available worldwide through reservations starting from June 27, 2017, at 9:00 JST.

Sword Art Online Computer Glasses Enhanced with the Power of the Greatest Weapons!
Part II of the Sword Art Online x Tokyo Otaku Mode Merchandise Collection is all about the most awesome weapons in the series. We focused on naturally incorporating the weapons into each design, upgrading the stylishness of each design by choosing the best modern frames, and maximizing comfort by adjusting the weight, temple length, and other parts of the computer glasses. Every pair comes equipped with blue light blocking lenses that are ideal for those who use computers and other digital devices for extended periods of time. Of course, the lenses can be exchanged at your local store or optometrist based on your specific needs, and you can use them like regular glasses.

Kirito Model: Perfect replication of Kirito's asymmetric Dual Blade style

The Kirito Model is presented in a smart Wellington frame that is equipped with his trademark weapons: the Elucidator and the Dark Repulser. Naturally, the model is coated in black, which contrasts wonderfully with the aqua from the Dark Repulser equipped on the left temple. Also, a motif from Kirito's Black Knight outfit has been added in silver to the end pieces on the left and right, bringing the design of this model even closer to Kirito's image.
The accurate representation of the form and the colors of Kirito's asymmetrical dual blade style make this model perfect for Kirito fans. Although the design is asymmetrical, it has been adjusted to ensure that users will not feel any discomfort or unbalanced weight distribution during use.
The Kirito Model will be accompanied by a luxurious cleaning cloth featuring Kirito's silhouette, and both can be stored inside a black case that matches Kirito's image. The cleaning cloth and the case are set to be revealed at a later date.

Asuna Model: Brimming with the brilliance of Asuna's Lambent Light

The Asuna Model is based on the Lambent Light, her weapon of choice in the Aincrad arc. To accentuate the elegance of her rapier, we made the temples as thin as we possibly could and installed an enamel jewel in the guard. Our efforts and focus on the model's shape resulted in temples that look just like a rapier and a scabbard from each side.
A slightly rounded Boslington frame was chosen for the Asuna Model. Like the Kirito Model, a motif from Asuna's Knights of the Blood guild outfit is featured in silver on the end pieces, which allow the two models to match. The serene red coating based on Asuna's rapier and scabbard makes this model an excellent choice for both men and women.
The Asuna Model will be delivered with a red case that matches her image together with a luxurious cleaning cloth that features her silhouette. The case and the cleaning cloth are set to be revealed at a later date.

Sinon Model: A Stylish Design That Packs a 50 Cal Punch

The Sinon Model is locked and loaded with Sinon's Hecate II that served her well in Gun Gale Online of the Phantom Bullet arc. The barrel, the scope, the stock, and all the finest details of the metallic Hecate II have been replicated and presented in this model.
The colors were chosen to match Sinon's outfit in the Phantom Bullet arc, and also to make the computer glasses match easily with just about any outfit that users may wear. The model features trendy under-rim style frame with a butterfly-like square shape. While the Sinon Model may look rather simple from the front, the Hecate II shining on each side, the laser-engraved temples, and the end piece motifs certainly pack a powerful punch.
The Sinon Model will be delivered in a vivid blue case that matches the color of Sinon's hair along with a luxurious cleaning cloth that features her silhouette. Both are set to be revealed at a later date.

Product Details
Reservation Period:June 27 - August 6, 2017 (JST)
Reservation Page: https://otakumode.com/fb/8r4
Availability: All countries
Delevery:December, 2017

Kirito Model
Frame Composition: Acetate and alloy
Size: 55□18-145
Weight: Approximately 36 grams

Asuna Model
Frame Composition: Acetate and alloy
Size: 50□19-143
Weight: Approximately 27 grams

Sinon Model
Frame Composition: Acetate and alloy
Size: 55□16-130
Weight: Approximately 30 grams

Specifications (All three models)
Lens
Composition: Plastic
Color: Clear (with a hint of brown)
Blue Light Cut Rate (BS 2724:1987): 37.2%
Visible Light Transmittance: 96.4%
UV Light Transmittance: Below 0.01% (Cut rate over 99.9%)
Made in China

Cleaning Cloth
Composition: Polyester and nylon
Size: 150 x 150 mm / 5.9 x 5.9 in (Measurements may vary slightly due to the nature of the fabric)
Made in Korea

Case
Composition: Steel, aluminum, and polyurethane
Exterior Size (Length x Width x Height): 160 x 50 x 37 mm / 6.3 x 1.9 x 1.5 in
Made in China

Labels based on the Household Goods Quality Labeling Act
Product Name: Sunglasses
Lens Type: Plastic
Frame Type: Plastic / Alloy
Temple: Plastic / Alloy
Visible Light Transmittance: 96.4%
UV Light Transmittance: Below 0.01%

About the Sword Art Online × Tokyo Otaku Mode Collaborative Merchandise Project
To date, TOM has shared information and distributed merchandise related to the Sword Art Online series that continues to be popular around the world. TOM has also served as the official international media partner for Sword Art Online the Movie: Ordinal Scale, which premiered in Japan in February 2017 and has recorded a total of 3.35 billion yen worldwide in box office earnings.
During its activities related to the Sword Art Online series, TOM has received a significant amount of feedback from fans overseas who expressed their interest in experiencing the series through different formats and methods. This Sword Art Online × Tokyo Otaku Mode Collaborative Merchandise Project was launched in response to such feedback.
The concept of this project is to create merchandise for everyday use that a wide range of fans can enjoy. Merchandise created through this project will differ from existing character goods that are based on illustrations of each character. To increase and ensure fan satisfaction, merchandise design drafts are revealed to fans during the planning phases of the project, and adjustments are made based on fan feedback. The completed merchandise are available in Japan and also around the world.
Scarves and beanies based on the outfits of Kirito and Asuna - as featured in the first part of the SAO x TOM collaborative merchandise project - were made available for reservations on June 16, 2017, and are still open for reservations.

About Sword Art Online
The Sword Art Online anime series is based on Based on the original light novel series by Reki Kawahara, Grand Prize winner of the 15th Dengeki Novel Prize. The series illustrates the activities of Kirito, the protagonist, in a futuristic virtual reality game titled “Sword Art Online”. The Sword Art Online series has been incredibly popular ever since volume one of the original light novel was released in April 2009. Approximately thirteen million copies of the light novels have been sold in Japan, and approximately twenty million copies have been sold worldwide. The Sword Art Online series has received two anime adaptations and has also been presented through different media formats such as games and comic books.
On February 18, 2017, the film Sword Art Online the Movie: Ordinal Scale premiered in Japan. It went on to open in a total of approximately 1600 theaters worldwide, earning tremendous responses in various countries and recording a total of 3.35 billion yen in box-office revenue around the world. The film featured an original story by Reki Kawahara and music by Yuki Kajiura.

Sword Art Online the Movie: Ordinal Scale Official Website: http://S.A.O-movie.net/us
Sword Art Online the Movie: Ordinal Scale Official Twitter Account: https://twitter.com/swordartusa

About Tokyo Otaku Mode Inc.
Tokyo Otaku Mode Inc. (TOM) shares the latest news about anime, manga, events, merchandise, and other parts of Japanese pop culture with fans around the world through its Facebook page, which has 19.5 million likes as of May 2017. TOM also works directly with manufacturers to provide an authentic and curated selection of merchandise to fans worldwide through its e-commerce site, the Tokyo Otaku Mode Shop. Furthermore, TOM works with independent creators within and outside of Japan to design and distribute original merchandise. To date, orders have been delivered to customers in over 130 countries and regions worldwide. Utilizing the expertise it has developed in international business, it offers services that support business expansions overseas as well as inbound business activities in Japan. TOM continues to advance its mission of “bringing happiness to the world with otaku culture” by enriching the lives of Japanese pop culture fans around the world, and also by adding new value to the global entertainment markets.

Tokyo Otaku Mode Official Facebook Page: https://www.Facebook.com/tokyootakumode/
Tokyo Otaku Mode Shop: https://otakumode.com/

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