Forum - View topicAnime Programming in the US
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Violynne
Posts: 128 |
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Where do the advertisers get their money? Statements like this need to stop removing the consumer from the equation when they're not directly paying for the content. We're all paying for ad-supported content even if we're not consuming the content the ad pays for. |
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H. Guderian
Posts: 1255 |
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Considering the purchase of physical discs (which I happily take part of) is forgetting the whole media mix approach. If I pirate a show, and buy the soundtrack, or a vastly marked up PVC figure am I less valuable of a customer than someone who merely watched an ad-blocked stream? Even if they left the ad on?
What're those ads for? To buy things. As long as you put money in the system somewhere you can live guilt free. The animation studio is just one of many people on the Production Committee for our anime. If we all spend our limited dollars on just the physical discs, then there'd be less money going to the other initial investors. Spend what you want, when you can. |
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agila61
 Posts: 3213 Location: NE Ohio |
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From the people who buy their goods and services, whether or not they saw the content and accompanying ad and whether or not the ad changed their mind about buying the good or service. But the point at issue here is that its not really "revenue free" viewing like a torrent download or leech video stream ... somebody is giving money to the creator of the content, which is why the creator (or their agent) exercised their rights to allow or deny copying to grant the right to that streaming distributor.
You are loading enough different moving parts into your hypothetical to make it difficult to disentangle the details ... ... but if you pirate a show, and buy the soundtrack, you are not worth anything to whomever put money into the budget for video licensing rights, but are worth something to whomever put money into the budget for soundtrack rights. If you pirate a show and buy a "vastly marked up" PVC figure, you are not worth anything to the party that put in money for video licensing, but are worth something (through sometimes not as much as people imagine) for whomever put money into the budget for merch rights. On the various surveys that people use, the large majority of bootleg viewers are simply freeloaders of no use to anybody, but a small minority is, in fact, of use to one or more members of the production committee. They would be of more use if they consumed legit video content where available.
Whether or not someone feels guilty about trampling on the rights of the creators of the media to specify who can and who cannot copy their work is more a psychological question than a logic puzzle. Some people do, some people don't. |
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yuna49
 Posts: 3804 |
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I thought the point of "production committees" was to pool risk and share the various revenue streams. In some cases, like shows produced by A-1, Sony owns the whole shebang from Sony Music to Aniplex so pretty much all the revenue accrues to them at some point. For more conventional productions with committees consisting of the usual mix of players (Kodansha, King Records, etc., etc.), aren't all the revenues shared? If not, what's the point of treating anime as an advertising vehicle for manga? When Chihayafuru's manga sales boomed after the anime began airing, are you suggesting Madhouse saw none of those revenues from the print side? I'd like to hear Justin comment on this. |
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Blanchimont
 Posts: 3448 Location: Finland |
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@Agila61
Merch sales, of which soundtracks are a part of, overshadow the revenue of actual anime content by an order of magnitude. That's industry-wide for most shows, and double and up for some of the most popular shows like One Piece or Detective Conan. For merch, anime might just as well be advertising... |
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StudioToledo
 Posts: 847 Location: Toledo, U.S.A. |
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No different from any country really.
Lord knows that was up FUNimation's alley had they got it.
You know that'll take another generation for any of that to happen given how the current guard can't stop loving their printed shimbuns and terrestrial broadcast/BS receivers. |
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