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Answerman - Is Streaming The Future of Anime Kids' Programming?


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Ushio



Joined: 31 Jul 2005
Posts: 630
PostPosted: Fri Jan 15, 2016 3:07 pm Reply with quote
"Over the last five years, the kids' demographic of ages 2-11 have been falling away from traditional television at an astonishing rate. Nickelodeon's average daily viewership is down roughly 50% since 2010, and Disney Channel is also in free-fall."


Minecraft "The alpha version was publicly released for PC on May 17, 2009" and I know so many of my cousins who have kids where asking me for PC's that could play it back around 2010 that I made a killing assembling them for a small Laughing profit.
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GOTFAUST



Joined: 15 Jan 2016
Posts: 3
PostPosted: Fri Jan 15, 2016 3:35 pm Reply with quote
Magical Girl Anime never really worked in the US anyway...
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Cutiebunny



Joined: 18 Apr 2010
Posts: 1746
PostPosted: Fri Jan 15, 2016 3:42 pm Reply with quote
^ Sailor Moon would like to have a word with you.
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Paiprince



Joined: 21 Dec 2013
Posts: 593
PostPosted: Fri Jan 15, 2016 4:08 pm Reply with quote
Cutiebunny wrote:
^ Sailor Moon would like to have a word with you.


It was more of an outlier if anything. I don't think even Winx Club was a hit there. The concept only seems to work if it stars talking animals than humans. See MLP.
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GOTFAUST



Joined: 15 Jan 2016
Posts: 3
PostPosted: Fri Jan 15, 2016 4:11 pm Reply with quote
Paiprince wrote:
Cutiebunny wrote:
^ Sailor Moon would like to have a word with you.


It was more of an outlier if anything. I don't think even Winx Club was a hit there. The concept only seems to work if it stars talking animals than humans. See MLP.


It was the first of its kind.

I liked Doremi when I was younger the most, it appealed to both boys and girls.
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Cutiebunny



Joined: 18 Apr 2010
Posts: 1746
PostPosted: Fri Jan 15, 2016 4:21 pm Reply with quote
I think part of the reason why most of these 'adapted' magical girl series fail is because they lack a lot of what worked for Sailor Moon - a more complicated plot. CCS tried, but the localized released tried to make it all about Syaoran instead of milking the girl market with focusing on Sakura.

The other shows that followed that theme, like Tokyo Mewmew/Mew Mew Power, didn't have as strong of a story as did Sailor Moon.
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Mohawk52



Joined: 16 Oct 2003
Posts: 8202
Location: England, UK
PostPosted: Fri Jan 15, 2016 4:27 pm Reply with quote
Sadly as peoples' access to whatever tickles their fancy is easy and virtually free, or paid for at well below average cost television as those of us who were born before the internet became the 6th estate are seeing that evolve into taking over the the estate that was since the 1950's television's soul realm; The 5th. Our company here in the UK is constantly in R&D to stay ahead of the latest tech media of tablets and smart mobiles offering the same content that was only available sitting on your settee in front of your receiver in your lounge, or laying in bed. In another 10 or even 5 years all that will be relegated to history and museums like the valve radio and the cathode ray tube. Many broadcasting companies are going to sink beneath the waves because of it with many good technical and skilled labour going down with them. Sad, but that business folks. The only thing that stays the same is that all and everything changes with time. Wink
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invalidname
Contributor



Joined: 11 Aug 2004
Posts: 2442
Location: Grand Rapids, MI
PostPosted: Fri Jan 15, 2016 4:51 pm Reply with quote
Anecdotally, our kids never watch broadcast or satellite TV. Both have iPads (Santa was generous in 2014), and the 13-yo watches random YouTube videos (lots of Let's Play and Glove & Boots), while the 10-yo scours Netflix for CG stuff with her favorite animals. The 10-yo is a also fan of Gravity Falls, but mostly watched pirated copies of it on YT until we got her hooked up with the Disney XD app (which plays keep away with episodes, and is thus less convenient than piracy, go figure).

No, neither likes anime, and I'm not pushing it.
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EricJ2



Joined: 01 Feb 2014
Posts: 4016
PostPosted: Fri Jan 15, 2016 5:08 pm Reply with quote
Quote:
Netflix hasn't been spending as much money on original programming for kids as it has on its programming for adults, but for the last two years the streaming company been funding quite a few shows meant for kids: Turbo FAST, VeggieTales in the House, All Hail King Julien, The Adventures of Puss in Boots, Dinotrux, The Mr. Peabody and Sherman Show, Popples, Care Bears and Cousins, Ever After High, and Dawn of the Croods have all been animated directly for Netflix, and the first 4 of those are now in their second season.


Of course, notice that half those shows came out of Netflix's exclusive deal with Dreamworks, which pumps them out as part of their new "franchise initiative" whether Netflix wants them or not.
Netflix is not in the same position as syndicators were with local stations back in the 80's and 90's: Stations and affiliate-networks would audition shows for sale at the NATPE, and if this new "He-Man" or "Care Bears" cartoon looked like it might get ratings and attract commercial sponsors, their stations would buy it. If they didn't, sorry pal, that's the TV biz.
Streaming shows do neither (at least in any way that might have any direct effect), so it's more a case of Netflix being grateful in HAVING anything to show, as grateful as the producers are in having someone who will actually show it. Which is unfortunately more and more the case with studios either wanting us to pay for our content a la carte, or keep it for their own in-house cable channel.

And in-house cable channels--like the Disney Channels, Paramount with Nick, and Warner with CN--have pretty much shut out any poor little third-party producers who want their shows to find a home. Back when Nick was tied with Universal/Dreamworks, the half-dozen Dreamworks-spinoff shows, like "Monsters vs. Aliens: the Series", would show up on Nick without question, but now that that relationship has broken up, they've had to wander the streets elsewhere.

"But what about the old local-afternoon days of Sailor Moon, Cardcaptors, and Samurai Pizza Cats?" Well, they're GONE. Programming in the afternoon has had to deal with less and less of a housewife demographic (also a problem for soap operas nowadays), and those that are would rather watch the talk/info shows. Ask a station to show cartoons for kids, and they'd likely respond "Aren't there already a load of cable channels for that?" Which closes that sad loop. The FCC cutting down on kids' commercials also makes it harder to attract sponsors for a kids show than to attract food/houseware commercials for Judge Judy or Dr. Oz.
When parents do put the TV on for kids after school, a generation of parents who grew up on "irresponsible" toons in the 80's now make sure their kids either get cable or PBS, if they get TV before doing their homework in the afternoons at all.

It's scary to someone of my channel-clicking generation to see how much TV is dying, killing off its own means of healing, with no cure in sight. Crying or Very sad
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Hoppy800



Joined: 09 Aug 2013
Posts: 3331
PostPosted: Fri Jan 15, 2016 5:17 pm Reply with quote
I wouldn't mind a Precure simulcast on CR or Daisuki, but not Netflix, I don't watch enough shows to warrant the price.
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Paiprince



Joined: 21 Dec 2013
Posts: 593
PostPosted: Fri Jan 15, 2016 5:58 pm Reply with quote
Andi Datzi wrote:
Paiprince wrote:


It was more of an outlier if anything. I don't think even Winx Club was a hit there. The concept only seems to work if it stars talking animals than humans. See MLP.


It was the first of its kind.

I liked Doremi when I was younger the most, it appealed to both boys and girls.


Nope, that would be Himitsu no Akko-chan. Sailor Moon was just a lucky revival for the mahou shoujo genre.
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TamenishDragon



Joined: 20 Jun 2015
Posts: 43
Location: Australia
PostPosted: Fri Jan 15, 2016 6:02 pm Reply with quote
Once early morning anime disappears off Australian TV I think we're basically done for. Kids won't discover anime and grow to love it from an early age unless they are given the necessary devices or privileged to stream it. Thus the spread of the anime fandom will be left up to current fans showing their kids/friends/family anime, the captured interest of the few people who happen to flick past Madoka or Black Butler on late night TV, or those awesome moments where people go out on a limb and buy a or stream a random anime.
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Chester McCool



Joined: 06 Jan 2016
Posts: 322
PostPosted: Fri Jan 15, 2016 6:05 pm Reply with quote
Cutiebunny wrote:
The other shows that followed that theme, like Tokyo Mewmew/Mew Mew Power, didn't have as strong of a story as did Sailor Moon.


Sailor Moon's story is literally the same as those shows. A main villain is established, cue lots of monster-of-the-week episodes with character/plot development peppered throughout, then a final battle with the head honcho. The only difference is if Sailor Moon was Pretty Cure, R, S, SuperS and Stars would all be separate series with a new team rather than one long series.

Nickelodeon being down 50% is huge, but not surprising I guess. So many kids I know love watching those YouTubers. I always assumed the reason kids are the biggest audience of LPers is because they're too poor to actually play the game themselves, so they have to watch other people play it. Im an adult with money so I can just buy a game I want to play whenever I want. It's like back in the day when your friend invited you over and you watched him play video games... it was better than nothing Rolling Eyes
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GVman



Joined: 14 Jul 2010
Posts: 729
PostPosted: Fri Jan 15, 2016 6:14 pm Reply with quote
But there's a lot of people who donate money to these YouTubers. Actual money. To watch them play video games they've could've bought with those donations.

I don't get people.
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TarsTarkas



Joined: 20 Dec 2007
Posts: 5823
Location: Virginia, United States
PostPosted: Fri Jan 15, 2016 6:37 pm Reply with quote
GVman wrote:
But there's a lot of people who donate money to these YouTubers. Actual money. To watch them play video games they've could've bought with those donations.

I don't get people.


I think the more successful ones make more money off of ads.
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