Interest DC Comics and Sanrio Partner for Hello Kitty Super-Villains
posted on 2014-06-20 11:45 EDT by Bamboo Dong
Sanrio, Warner Brothers, and DC Comics have expanded their lineup of Hello Kitty crossover products to also include villains, namely Catwoman, Poison Ivy, and Harley Quinn.
The costumed Hello Kittys will be featured on apparel, accessories, shoes, stationery, food products, and more. According to Warner Bros. Consumer Products EMEA VP and general manager Pilar Zulueta, "...for our follow up style guide we were keen to mine the rich gallery of Super-Villains that can further enhance the cool factor of this brand collaboration."