Evangelion Juice Campaign Continues With 26-Episode Boxes
posted on by Lynzee Loveridge
The second collaboration between Neon Genesis Evangelion and Kagome juice is adding another level for obsessive collectors. Starting on August 24, Kagome will issue 26 different juice boxes, each with a screenshot and story summary from one of the anime series' 26 episodes. Customers who get every box variation could recreate an episode timeline to show off. They're only available until October 31.
Certain retailers will also carry limited edition products, like tote bags and clear files. More details will be revealed on August 13.
The collaboration is part of the "Kagome 'Vegetable Wall' Destruction Project" campaign. The idea behind the collaboration is that breaking vegetable cell walls helps release their nutrients, which can then be readily absorbed, not unlike the Spear of Longinus piercing A.T. Fields.
The previous campaign ran from April 1 to June 30, and let fans enter serial codes from specially marked Kagome vegetable juices for the chance to win one of 500 Spear of Longinus glass reproductions, one of 1,000 Evangelion cutlery sets, or one or 2,000 original Evangelion glasses sets. it also included a commercial showing Shinji use the spear on a giant tomato.
Source: Comic Natalie