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Vegeta Brings the Family for This Year's Refrigerator Campaign

posted on by Lynzee Loveridge

Toshiba's Vegeta refrigerator brand is teaming up again with one of Dragon Ball Z's toughest fighters for nutritious campaigns packed with vitamins. Starting on July 3, the company will launch its "Summer Vegetable Recipe Great Recruitment Campaign" and its "Retweet Campaign." Both include prizes sure to please vegetarian cooks.

To enter, contestants must follow the official Twitter or Instagram accounts (@ toshiba_vegeta) and then tweet or post an image of a cooked vegetable recipe with the hashtag "#東芝ベジータ夏レシピ" (#Toshiba Vegeta Summer Recipe) for a chance to win. Toshiba will pick 30 entries to win a seasonal vegetable and fruit set. In addition, seven people will be selected each week to win "original vegetable goods" for simply retweeting posts from the official account.

Prize example images include produce, a cutting board, clear files, and insulated tote bags for carrying cold items.

Vegeta's previous stint as an appliance salesman included a campaign that gave away free produce and okinomiyaki spatula sets. The Dragon Ball cast also promoted Kirin Beverage and gave participants a chance to make their own character and even win a 3D figure.

Source: Animate Times


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