Forum - View topicNEWS: Weekly Shonen Jump's Circulation Drops Below 2 Million
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ZODDGUTS
Posts: 600 |
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Jump is in desperate need of new and popular series, the only series that does over 1 mil sales in tanks is One Piece and HxH, the rest are far below. The current class aren't cutting it. Assassination Classroom was their last big hit in the past 5 years but that ended last year. Haikyu!! gets an honorable mention (below 800k sales).
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Aaronrules380
Posts: 121 |
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slau783
 Posts: 40 |
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No one said it was not important. It's one of the metrics used for a lot of things, such as setting advertising rates. I was just saying the article needs to explain what print circulation is as some people seem to be confusing it with sales. Print sales have been decreasing for some time and without seeing numbers for the digital side I don't have much to comment on. But it is possible to adjust down the print numbers if people are getting digital instead, even if you are trending up. No numbers to prove that, just saying it's a possibility since the number printed is partly based on the number of physical copies they expect to sell. I agree that digital is not the savior people thought it might be. There are definitely other factors at play here. People only have so much time in a day and there is so much other stuff competing for time these days, such as video games, the internet, etc. There are also people like me who just buys the compiled volumes. |
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Tenchi
 Posts: 4469 Location: Ottawa... now I'm an ex-Anglo Montrealer. |
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Not saying print vs. digital (go print!) isn't a factor but isn't there also a major demographic problem with fewer Japanese kids having been born over the past few decades so that there are naturally fewer readers for magazines aimed primarily at the shounen and shoujo demographics?
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gaptoothsailor
 Posts: 100 Location: New York |
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Last edited by gaptoothsailor on Wed May 17, 2017 10:10 am; edited 1 time in total |
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CoreSignal
 Posts: 727 Location: California, USA |
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Like everyone else, I also think its because people are switching to digital. Of course, we can make any definitive statement without any data but I wouldn't be surprised.
I feel like Jump has been debuting a lot of new series but whether they're popular enough to make a profit is a different story. Its too bad that there's always one potentially interesting series that'll get canceled but that's business for you.
I wonder if the average age of a Jump reader is now skewing older. People subscribing to Jump mainly for One Piece, Boruto, or Hunter x Hunter, are probably older than the target demographic. Then again, I'm sure fans of Black Clover, My Hero Academia, Haikyu, etc. are much younger so maybe the overall Jump audience is mix of both. |
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SWAnimefan
Posts: 634 |
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Too bad we don't have information regarding the digital sales, but I'm confident that the shift to digital sales is a major factor in the drop of physical sales. And the second surely is Naruto and Bleach ending with HunterXHunter and World Trigger going on hiatus. Which leaves few titles people are interested in.
One Piece and Hero Academia surely are propping up the magazine, but it's not going to be that way forever. SJ needs to find new titles, same with other magazine companies. We are pretty much in a manga slump right now. And the Anime industry is more focused on Light Novels than manga titles. So I wouldn't be surprised a few years from now, we will be seeing a corresponding drop in Anime titles because of the slowdown in Japanese creativity. |
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Thorfinn
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Jump have plenty of new promising manga: The promised Neverland,
Yuuna of Yuragi Manor, Kimetsu no Yaiba, Dr. Stone and maybe even Robot x Laserbeam, people from the West just don't care about these titles, at least not yet. It truly is unfortunate we have no data on digital sales in general. |
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SWAnimefan
Posts: 634 |
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That's the thing, Westerners do read these titles and it's just sparking interest. That should worry SJ Editors. |
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Jonny Mendes
 Posts: 997 Location: Europe |
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Nothing new.
Even in Japan, people are going Digital. Also, there are so many new entertainment media going on, that I'm surprised the numbers are still so high. |
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ssj1236
Posts: 52 |
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OR maybe you know..........with all the big series done long term readers just decided to say fudge it we're free!!!!
But seriously, the only "good" (not close to Naruto, Bleach or any big names) series in the past few years has been Hero Academia the rest are subpar, to be honest. Shounen Jump needs more battle, action, adventure manga's like Bleach Naruto OP |
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Thorfinn
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Not true, you're just nostalgic about the old stuff that finished. |
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NightRunner7
Posts: 14 |
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Naruto and Hunter x Hunter were selling over 1 million per volume. And it seems Jump is not gonna have big-sellers like them anytime soon.(of course Naruto finale in 2014 must be effected more it was consistent it ran 700 chapters on Jump for 15 years) so now I wonder what will happen after One Piece end... |
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Patches
Posts: 36 |
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Thing is, with many of these magazines now offering digital copies, it substantially widens their market. I used to have a print subscription to Monthly Shounen Magazine through a US-based Japanese market, and it ran about $15 an issue with import and shipping fees, and I'd receive it about a week after release. Now that the magazine has gone digital, I can buy it myself on release day for about $4. There are a couple of online booksellers (ebookjapan and Sony Reader Store) that support international digital purchases, mostly due to not requiring a Japanese billing address.
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