News Viz Pictures Rebranded as New People Inc.
posted on 2011-02-10 23:10 EST
The movie licensing and distributing company Viz Pictures, Inc. announced on Tuesday that it is rebranding itself as NEW PEOPLE, Inc. Viz Pictures launched a retail and entertainment complex called New People in San Francisco in 2009.
As part of the re-branding, NEW PEOPLE, Inc. will include two new divisions: NEW PEOPLE Entertainment, which will manage licensing and distribution, and New People Productions, which will be devoted to organizing the annual J-Pop Summit event. The event takes place in San Francisco's Japantown, where the New People Center is located, each summer. According to the press release, over 40,000 people attended the 2010 summit.