Crunchyroll and Think Corp. Announce Anime Innovation Tokyo Digital Content Showcase

May 2nd 2008
Fans to Interact Directly With Producers Through Digital Channel and SNS

SAN FRANCISCO--Crunchyroll, the leading destination for Asian content on the Internet, and THINK Corp. of Japan, have entered into an agreement to showcase Anime Innovation Tokyo properties via Crunchyroll's website. THINK Corp. set up the project "Anime Innovation Tokyo ", backed by Tokyo Metropolitan Government. The launch will include several videos and digital channel dedicated to Anime Innovation Tokyo's content.

THINK Corporation is excited about the chance for us to interact directly with users in Crunchyroll's unique video and social networking service,” said Mr. Hiroaki Takeuchi, Executive Producer and company director. He added, “We hope that by getting early feedback and gauging preliminary reactions from the overseas market, we can gain an edge in future planning and development – and have some fun interacting with the community along the way.”

The “Anime Innovation Tokyo” digital channel will be seeded with a variety of trailers and clips from its extensive portfolio of titles, as well as feature several social networking elements, including polls, discussion boards, group membership, and more.

“Working to host an Anime Innovation Tokyo channel has been a fantastic experience,” said Vu Nguyen, co-founder of Crunchyroll. “In every aspect, the Anime Innovation Tokyo Team is comprised of truly unique and creative individuals, from the breathtaking animation they create to their dedicated and caring support of the development of their digital channel.”

The creative design of Anime Innovation Tokyo's channel was done directly by its creative team, while the technical side was handled by Crunchyroll. The channel launches today worldwide at http://www.Crunchyroll.com/publisher/Anime_Innovation_Tokyo.

ABOUT THINK:

Established in 1988, with capital of 238,725,000 yen (As of May, 2007), THINK Corporation provides a wide-range of Intellectual Property creation services, from the planning and development of animation visual content to its production and promotion. THINK produces excellent Intellectual properties with high creativity and commercial value and widely promotes them. THINK has extensive experience with discovering and fostering start-up creators, producing content with appeal for both Hollywood and the global market, and realizing success in media and marketing arenas. Recently THINK Corporation has set up Anime Innovation Tokyo with Tokyo Metropolitan Government and some Financial Institutions in order to identify and nurture the Innovative talents of young creators. In addition, Interactive Marketing Division of THINK has forayed into online contents offering services in cooperation with leading Global Brands like Sony and Microsoft. With their expertise and hands-on involvement in planning and development through promotion, the value of the intellectual property is guaranteed to increase.

Official website (English): http://www.think.ne.jp/index_en.html.

ABOUT CRUNCHYROLL:

Crunchyroll is the largest online community and destination focused on Asian anime, drama, music, gaming, and car content. Crunchyroll's distribution channel and partnership program helps content providers monetize and deliver content to over four million passionate fans worldwide. Founded in September 2006, the company is headquartered in San Francisco, CA and backed by Venrock. Check it out at http://www.Crunchyroll.com.

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