Viz Media Announces Release of Special Bleach Posterzine

Nov 10th 2008
Unique Edition Features 11 Full-Color Posters Inspired By Smash Hit Animated And Manga Series And Features 2 Original Creations Made Exclusively For This Release

San Francisco, CA, November 10, 2008 – Viz Media, LLC (Viz Media), one of the entertainment industry's most innovative and comprehensive publishing, animation and licensing companies, has announced the upcoming release of a special BLEACH Posterzine, which features 11 massive full-color posters inspired by the smash hit manga and animated series (rated 'T' for Teens) created by Tite Kubo.

Available exclusively through participating newsstands nationwide beginning December 2nd, the Posterzine carries an MSRP of $9.99 and includes two original creations made especially for this unique release. Each poster in the collection folds out to 16” x 22” and depicts the heroic Soul Reaper Ichigo and his friends as well as villains rendered in beautiful detail. This special publication will also include 2 free BLEACH sticker sheets and an iTunes gift card valid for a free download of episode 59 of the popular BLEACH animated series and access to an interview with the creator of BLEACH Tite Kubo (iTunes gift card valid in the United States only).

BLEACH follows the story of Ichigo Kurosaki, a fifteen-year old student with the ability to see ghosts. His fate takes an extraordinary turn when he meets Rukia Kuchiki, a Soul Reaper who shows up at Ichigo's house on the trail of a Hollow, a malevolent lost soul. Drawn to Ichigo's high level of spiritual energy, the Hollow attacks Ichigo and his family, and Rukia steps in to help but is injured and unable to fight. As a last resort, Rukia decides to transfer part of her Soul Reaper powers to Ichigo. Ichigo, now a full-fledged Soul Reaper, and Rukia join together to face the challenges that lie ahead.

Christopher Boily, Viz Media Sr. Director, Magazine Sales, Brand & Product Marketing, says of the release, “Building upon the incredible momentum and excitement which surrounded the first ever North American appearance of creator Tite Kubo at San Diego Comic-Con, we're ecstatic to release this special collectable BLEACH Posterzine, which features two amazing images created exclusively for this publication by Studio Pierrot, which animates and produces the massively popular animated series. We look forward to fans visiting their local newsstand to pick up this special release!”

BLEACH is a tremendously successful multimedia property internationally. The manga has been licensed to more than a dozen countries, and over 50 million copies have been printed in Japan alone. In North America it is among the most popular titles in SHONEN JUMP magazine reaching close to 2 million fans each month, the manga graphic novels have been a sales hit and the popular animated series is viewed weekly by millions in the United States and Canada. This success has further spawned an array of related video games, apparel, action figures, trading cards and other merchandise.

More information on BLEACH is available at www.bleach.viz.com.

About Viz Media, LLC
Headquartered in San Francisco, CA, Viz Media, LLC (Viz Media), is one of the most comprehensive and innovative companies in the field of manga (graphic novel) publishing, animation and entertainment licensing of Japanese content. Owned by three of Japan's largest creators and licensors of manga and animation, Shueisha, Inc., Shogakukan, Inc., and Shogakukan-Shueisha Productions, Co., Ltd., Viz Media is a leader in the publishing and distribution of Japanese manga for English speaking audiences in North America, the United Kingdom, Ireland, and South Africa and is a global ex-Asia licensor of Japanese manga and animation. The company offers an integrated product line including magazines such as SHONEN JUMP and SHOJO BEAT, graphic novels, and DVDs, and develops, markets, licenses, and distributes animated entertainment for audiences and consumers of all ages. Contact Viz Media at 295 Bay Street, San Francisco, CA 94133; Phone (415) 546-7073; Fax (415) 546-7086; and web site at www.VIZ.com.

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