Crunchyroll Announces Multi-Territory Licensing Agreement with Kadokawa Pictures on The Melancholy of Haruhi Suzumiya

Apr 9th 2010

Slice of Life Blockbuster From Kadokawa Pictures Coming to Multiple Crunchyroll Platforms Soon

San Francisco, Calif. (April 9, 2010) – Crunchyroll, Inc., announced today the acquisition of the Kadokawa Pictures blockbuster title The Melancholy of Haruhi Suzumiya for multiple Crunchyroll platforms. More information is on the official The Melancholy of Haruhi Suzumiya series page on Crunchyroll: http://www.crunchyroll.com/haruhi.

The Melancholy of Haruhi Suzumiya follows the eponymous character voiced by Japanese idol superstar Aya Hirano. A classmate of hers poses: “I thought that when I entered high school, my days of believing in aliens, time travelers and ESPers were going to be over. That is until she introduced herself. Claiming to be interested in only aliens, time travelers, and ESPers, Haruhi Suzumiya was the strangest girl I've met in a long time.”

Crunchyroll will initially release the first season of The Melancholy of Haruhi Suzumiya and Melancholy of Haruhi-chan Suzumiya & Nyorōn Churuya-san on its subscription-based streaming service, followed by a release thereafter on its ad-supported free streaming platform. The second season will stream soon later this year. Additionally, Crunchyroll will also handle download sales and print-on-demand merchandise for the title. The agreement between Crunchyroll and Kadokawa spans the Americas, the British Isles, Scandinavia, the Middle East and Africa.

About Crunchyroll, Inc.

Crunchyroll is a leading global lifestyle and entertainment brand centered around all things Asian media and operator of the largest online community, video site and network of sites, services and devices for Japanese anime and Asian drama in the world. For $6.95 per month or $59.95 per year, Crunchyroll subscribers get unlimited access to anime simulcasts as soon as one hour after broadcast in Japan and a catalog of thousands of episodes. Through the Crunchyroll network of sites, services and devices, Crunchyroll has over 6 million monthly unique visitors. Content on Crunchyroll is licensed by leading media companies across Asia and the world.

Crunchyroll was founded in June 2006 and has offices in both San Francisco and Tokyo. Crunchyroll is a pioneer and innovator in the Japanese content business and the only video service in the world to offer hit programs Naruto Shippūden, Tegami Bachi: Letter Bee and many others within one hour of their first Japanese broadcasts. Crunchyroll is a member of the Association of Japanese Animations (AJA) and Licensing International Merchandisers' Association (LIMA) and is funded by leading venture capital firm, Venrock, Japanese entertainment giant TV TOKYO, and a group of angel investors representing some of the brightest and most successful minds and entrepreneurs in Silicon Valley.

Crunchyroll acquires content from leading Asian media companies including TV TOKYO, Fuji Television, NHK Enterprises (NEP), Yomiuri Telecasting Corporation (YTV), Seoul Broadcasting System(SBS), Munhwa Broadcasting Corporation (MBC), Shueisha, Kadokawa Pictures, Aniplex, avex entertainment, King Records, Happinet, d-rights, Bandai Channel, Toei Animation, Tai Seng and many others. More information can be found at http://www.crunchyroll.com.

The statements made in this press release that are not historical facts are "forward-looking statements." These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Crunchyroll.com's actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company's assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.


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