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Marvelous Establishes Company With Focus on Senran Kagura

posted on by Karen Ressler
Producer Kenichirō Takaki helms Honey∞Parade Games

Game, anime, and stage production company Marvelous announced on Friday that it will establish a subsidiary company under the name Honey∞Parade Games on May 9. The new company's main focus will be the production and promotion of the Senran Kagura series, but it also aims to create "next generation" IP.

Senran Kagura series producer Kenichirō Takaki recently established the Honey∞Parade Games studio within Marvelous, and will now serve as representative director for the new company.

The new company has a capital stock of 10 million yen (about US$92,000), fully funded by Marvelous. In addition to home console games, "online games" and "video content" are listed under the company's operations.

The Senran Kagura franchise began with the release of the original game on the Nintendo 3DS in September 2011. The games inspired a television anime in 2013. Funimation streamed the series as it aired in Japan, and released it on Blu-ray Disc and DVD in 2014.

The latest game release in the series is Senran Kagura Peach Beach Splash, a PlayStation 4 game that shipped in Japan on March 16. XSEED Games will release the game in North America and Europe. A new Senran Kagura game is in development for Nintendo Switch.

Source: Animation Business Journal (Tadashi Sudo)

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