One Piece Day'25 Showcased Immersive Exhibits, Surprise Appearances, the World Premiere of Exclusive Footage from the Live Action Series' 2nd Season
ONE PIECE DAY'25 Showcased Immersive Exhibits, Surprise Appearances, and
the World Premiere of Exclusive Footage from the Live Action Series' 2nd Season
Fans entered the world of ONE PIECE, to a collaboration with the LEGO® brand, and star-powered performances including surprise appearances by Iñaki Godoy on site and Mayumi Tanaka via video
Tokyo, Japan, August 11, 2025 — ONE PIECE DAY'25 brought the world of the acclaimed global franchise to life over two action-packed days at Tokyo Big Sight, drawing fans together to experience a one-of-a-kind celebration. Bandai Namco Entertainment Inc., Shueisha, Inc., and Toei Animation Co., Ltd., held the event on August 9-10 for the fourth time in honor of the original series debut, and featured immersive exhibits, major celebrity appearances, and live performances. Portions of the main stage program were streamed live on the ONE PIECE official YouTube channel globally and simultaneously translated into English.
Inside the main exhibition hall, fans were transported into the ONE PIECE universe through 3D displays, original illustration reproductions, and one-of-a-kind photo op experiences. The event also marked the first-ever appearance by LEGO® Japan Ltd., which presented a LEGO® ONE PIECE showcase capturing the world of the Netflix live-action series. The exhibit featured brick-built recreations of iconic scenes from the show, along with an interactive fan mosaic activity. Another major debut was the flagship ONE PIECE BASE SHOP exhibit, where attendees previewed upcoming product lines ahead of the store's grand opening this winter. Other features included game booths, a gashapon corner, exclusive merchandise displays, and a “FAV” Card Lounge, a special ONE PIECE Card Game art exhibition.
On the main stage, the crowd was treated to an electrifying live performance by Hiroshi Kitadani followed by a surprise appearance from Iñaki Godoy, who plays main character Luffy in the live action series. During the Netflix Series "ONE PIECE" SPECIAL STAGE, Godoy shared a first look and behind-the-scenes stories from season 2. Godoy also shared his excitement that Season 3 has been officially renewed. The star-studded cast joined as well, in a live voice-over special stage that brought together key players from the ongoing ELBAPH Arc to reenact iconic scenes and share exclusive production stories and rare insights. The anime adaptation of the popular novel One Piece novel HEROINES, which follows the adventures of the beloved heroines of the series, was officially announced along with the reveal of its key visual. Plus, mega-fans had a chance to flaunt their trivia expertise in the 7th ONE PIECE Knowledge King Finals: Paramount War.
The event concluded with “ONE PIECE DAY'25 SPECIAL LIVE,” a star-studded musical finale featuring Hiroshi Kitadani, muque, and CHAMELEON LIME WHOOPIEPIE performing a special ONE PIECE opening and ending themes medley. Additionally, fans received a video message from GRe4N BOYZ — the artist behind the current opening to the ELBAPH arc, “ANGEL & DEVIL.” In a joyful sendoff, the musicians were joined by the EGGHEAD Arc voice actors, Godoy, and other guests for a rousing group performance of the fan-favorite “We Are!” Just when fans thought the celebration had peaked, a special video appearance by Mayumi Tanaka—the voice of Luffy—was unveiled to the excited audience. Tanaka brought the celebration to an ecstatic close with Luffy's signature line: “You all are my NAKAMA (lit. crewmate)!!”
【MAIN STAGE】
Surprise Appearance by Iñaki Godoy from the Netflix Series "ONE PIECE" SPECIAL STAGE
The main stage kicked off with a powerful performance by Hiroshi Kitadani, who has sung numerous opening themes for the ONE PIECE anime. His passionate performance of “We Are!” and “We Go!” instantly energized the crowd, setting the tone for the Netflix Series "ONE PIECE" SPECIAL STAGE.
In a lively moment on stage, Kappei Yamaguchi connected via a Transponder snail to Iñaki Godoy, the live-action Monkey D. Luffy. During their conversation, Godoy playfully remarked in Japanese, “I've never been to ONE PIECE DAY before... I really want to go... You know what? I'm coming!”—and moments later, he made a surprise appearance from the back of the audience to an explosion of elated cheers.
The event also debuted a first look from ONE PIECE Season 2: INTO THE GRAND LINE, coming to Netflix in 2026. The sweeping, grand-scale portrayal of adventures across the legendary Grand Line drew roaring applause from the crowd. To top it off, it was also revealed that Season 3 has been officially renewed.
Link: https://youtu.be/dbH-XGjcmn8
All-Star Voice Cast of the EGGHEAD Arc Delivers Live Voice-Over Performance
Anime Adaptation of One Piece novel HEROINES Officially Announced
At the EGGHEAD Arc Voice Actors' Special Stage,” voice actors including Akemi Okamura (Nami), Kappei Yamaguchi (Usopp), Hiroaki Hirata (Sanji), Ikue Ōtani (TonyTony Chopper), Yuriko Yamaguchi (Nico Robin), Katsuhisa Hōki (Jinbe), and Reiko Takagi (Jewelry Bonney) shared behind-the-scenes stories from the recording sessions. Iconic scenes from the EGGHEAD Arc were performed on stage, including Luffy speaking about his “end of dream” and the emotional flashback between Kuma and Bonney—moving some fans to tears. When asked about memories from the anime, Takagi shared that she was already in tears from the first moment she received the script.
Lastly, the event featured an announcement for the new anime adaptation of the popular novel One Piece novel HEROINES, with key visuals unveiled.
7th ONE PIECE Knowledge King Finals: Paramount War!
The annual ONE PIECE Knowledge King Battle "Paramount War," usually held at the end of the year, instead took place at this year's ONE PIECE DAY event. The Semifinals were held during the Premiere Eve on Saturday, August 9, where the top four contestants emerged after a fierce competition. Proven frontrunner Kyan—a multiple-time top finisher in past “Knowledge King” preliminaries—was crowned champion. In tears, Kyan said, “I have no words. I truly love ONE PIECE, and I wanted more than anything to be No. 1.”
"ONE PIECE in LOVE: FESTIVAL EVE SPECIAL" Premiered
Following the conclusion of the 7th ONE PIECE Knowledge King Finals: Paramount War – Semi-Finals on Saturday, August 9, fans were treated to a surprise screening of a brand-new anime ONE PIECE in LOVE: FESTIVAL EVE SPECIAL, adapted from ONE PIECE in LOVE Chapter 159, ONE PIECE DAY '25 Experience, which had just been released on Shonen Jump+ on Thursday, August 7.
Link: https://youtu.be/DMAEZu4h4as
Hiroshi Kitadani, muque, and CHAMELEON LIME WHOOPIEPIE Take the Stage with a Special ONE PIECE Opening and Ending Theme Medley!
The final program on the main stage, “ONE PIECE DAY'25 SPECIAL LIVE,” kicked off with “UUUUUS!” by Hiroshi Kitadani. The excitement continued as GRe4N BOYZ, the artist behind the EGGHEAD Arc opening theme “ANGEL & DEVIL,” appeared via video to deliver a special message to fans in the venue.
Explaining that they were on tour and unable to attend, they asked Hiroshi Kitadani to perform the song on their behalf; when asked how it felt to sing it, Kitadani said, “When I sang the lyric '掌 (tenohira),' it really moved me.”
Following the medley of opening themes, muque took the stage to perform the ending theme “The 1.” They were followed by CHAMELEON LIME WHOOPIEPIE, who recently announced their new ending theme “PUNKS.” They gave their first live performance of "PUNKS” in front of the audience.
The grand finale featured Kitadani's performances of “OVER THE TOP” and “ONE DAY.” As the excitement peaked, the EGGHEAD Arc voice actors, Iñaki Godoy, and all other stage guests joined together in a powerful group sing-along of “We Are!” With “We Are!” echoing through the hall, the entire venue raised their fists in unison, bringing the night to a rousing finale. “It was my first ONE PIECE DAY, and I'd love to come every year—keep enjoying ONE PIECE,” said Iñaki Godoy. A surprise video message from Mayumi Tanaka, the voice of Luffy, closed the show: “You all are my NAKAMA (lit. crewmate)!!”
[Setlist]
● Hiroshi Kitadani
○ UUUUUS!
○ ANGEL & DEVIL(GRe4N BOYZ cover)
○ OVER THE TOP
○ ONE DAY
○ We Are!
● muque
○ The 1
○ carnival
● CHAMELEON LIME WHOOPIEPIE
○ PUNKS
○ Crush Style
【EXHIBITION HALL】
Looking Back on the ELBAPH Arc Through Reproduced Illustrations
At the venue entrance, guests were welcomed by a massive (over 7-meter-tall!) balloon of Prince Loki, a key character from the ongoing ELBAPH Arc. With his mouth wide open, the balloon served as the gateway to the EPISODE OF ELBAPH Exhibit, where reproduced illustrations and 3D displays brought the story of the ELBAPH Arc to life and energized the venue.
Explore and Experience the World of LEGO® ONE PIECE
At the LEGO® ONE PIECE booth, designed to resemble the Going Merry, visitors enjoyed a special LEGO® ONE PIECE showcase bringing the world of the Netflix live-action series. The booth offered a variety of interactive experiences, including a display recreating the iconic moment when Shanks entrusts Luffy with his straw hat, the Transponder snail which also appeared on stage, and a photo spot where fans could snap photos of the Straw Hat Pirates aboard the Going Merry. Guests also had the chance to help complete a large mosaic artwork using LEGO® bricks, providing a fun and engaging way to experience the world of LEGO® ONE PIECE up close.
Coming This Winter! A Sneak Peek at Merchandise from the Upcoming ONE PIECE BASE SHOP
At the booth for the upcoming flagship store, the ONE PIECE BASE SHOP—set to open this winter—visitors got an exclusive look at product samples currently in development. The space was bustling with excited fans who simply couldn't wait for the shop to open. Inside the booth, a special corner was dedicated to the newly launched project CHOPPER's, which imagines Chopper living alongside us in the real world. As a special promotion, exclusive clear photo cards and bandages were handed out to fans who follow the CHOPPER's official X or Instagram account. Many fans enjoyed taking photos on-site with the limited items, using the booth and event venue as vibrant backdrops.
The ONE PIECE “FAV” Card lets fans show off their favorite characters.
At this year's ONE PIECE DAY, attendees received a special ONE PIECE “FAV” Card as a giveaway item. Fans could personalize their cards by writing the name of their favorite character, adding illustrations, or decorating them with stickers—then proudly wear them around their necks to show off their love.
In the on-site “FAV” Card Lounge, fans were encouraged to form groups of three with others who shared the same favorite character or crew affiliation. Those who succeeded received an exclusive original sticker. Throughout the lounge, fans who discovered matching favorites quickly bonded, creating a lively and heartwarming atmosphere.
Other Attractions and Exhibits:
ONE PIECE Anime 3D Sound Theater ONE PIECE DAY IMMERSIVE PHOTO SPOT Nakama Ga Iru Yo Tube!!!!
This exhibit drew crowds with its Dolby
Atmos immersive 3D sound experience
of ONE PIECE LOG: FISH-MAN
ISLAND SAGA.
Guests could take pictures as if they were
characters from the series.
A greeting session featuring
mascots of Luffy and CHOPPER's
Chopper, and a handshake event
with Hiroshi Kitadani, were all big
hits.
BOUNTY RUSH ZONE TOY & HOBBY WORLD
Visitors could join in on 4v4 interactive
battles and take photos at the Photo
Spot, featuring life-sized panels
illustrated in the style of Bounty Rush.
The latest products from Bandai, BANDAI SPIRITS, and MegaHouse were gathered in one place, offering a rare chance to see new releases earlier than anywhere else. The figure brand “LUFFY's,” known for distinctive designs inspired by the shape of the ONE PIECE logo, caused a buzz last year, and unveiled a brand-new lineup for the first time at the venue. Additionally, entries for the upcoming “ONE PIECE WORLD FIGURE COLOSSEUM,” where fans will vote starting in October to determine the No. 1 figure, were also showcased. Inside the booth, a massive 30-meter wall appeared, where visitors contributed to create a giant collaborative fan art piece.
ONE PIECE CARD GAME Exhibition Gashapon® Corner Venue-Exclusive Mission
Cards and illustrations of "ONE PIECE
CARD GAME" were displayed in
"Jumbo Size" in honor of ELBAPH.
Booster packs were also sold from a
giant vending machine.
Gashapon® items such as early-release
products for ONE PIECE DAY and figures
from the "ONEPI NO MI” brand were
available for purchase.
Find Your Favorite!
A total of 1,400 characters were
scattered throughout the venue, and
visitors were seen eagerly searching
for their favorite ones.
“ONE PIECE DAY'25” Overview
● Title: ONE PIECE DAY'25
● Venue: Tokyo Big Sight South Exhibition Hall 1-3
● Dates: Saturday, August 9, 2025 ONE PIECE DAY'25 Premiere Eve
(7th ONE PIECE Knowledge King Finals: Paramount War - Semi-Finals)
Sunday, August 10, 2025
● Sponsored: Shueisha, Inc. / Toei Animation Co., Ltd. / Bandai Namco Entertainment Inc.
● URL: https://onepiece-day.onepiece-base.com/en
About ONE PIECE
ONE PIECE, created by Eiichiro Oda, began serialization in "Weekly Shonen Jump," issue 34, 1997(Shueisha) released on July 22nd, 1997. Still going strong, it celebrated its 25th anniversary in July of 2022. The cumulative worldwide print circulation of the manga exceeded 510 million copies as of August 2022, distributed across 60 countries and regions worldwide. Most recently, the live action adaptation of ONE PIECE was released exclusively on Netflix to great acclaim. The anime produced by Toei Animation began airing in Japan in 1999, and celebrated its 25th anniversary on October 20, 2024. Bandai's "ONE PIECE CARD GAME" has also become a global phenomenon, while "ONE PIECE Bounty Rush," the mobile game from Bandai Namco Entertainment, reached a milestone of 150 million downloads worldwide in August 2024.
The multi-media juggernaut celebrated ONE PIECE DAY in Japan with its largest-ever event in 2024, marking the 25th anniversary of the anime's debut, featuring a dedicated exhibition and Live Entertainment zones. In March of this year, the celebration expanded overseas for the first time with ONE PIECE DAY Dallas -Card Game Celebration-.
Series Synopsis
A grand maritime adventure revolving around the quest for "One Piece" — the ultimate treasure. The story follows Monkey D. Luffy and his loyal "Straw Hat Pirates" as they hone their unique abilities while adventuring across the world's oceans in pursuit of their dreams. For Luffy, that means becoming King of the Pirates!
Official Links
◆ Official App "ONE PIECE BASE": https://en.onepiece-base.com
◆"ONE PIECE" Official Global Site “ONE PIECE LINKS”:https://one-piece.com/op/links_eng/
◆"ONE PIECE" Official Global YouTube Channel (@OnePieceOfficialENG)
◆"ONE PIECE" Staff Official X Account (@Eiichiro_Staff)
◆"ONE PIECE" Staff Official Instagram Account (@onepiece_staff)
◆"ONE PIECE" Staff Official TikTok Account (@onepiece.staff.official)
the World Premiere of Exclusive Footage from the Live Action Series' 2nd Season
Fans entered the world of ONE PIECE, to a collaboration with the LEGO® brand, and star-powered performances including surprise appearances by Iñaki Godoy on site and Mayumi Tanaka via video
Tokyo, Japan, August 11, 2025 — ONE PIECE DAY'25 brought the world of the acclaimed global franchise to life over two action-packed days at Tokyo Big Sight, drawing fans together to experience a one-of-a-kind celebration. Bandai Namco Entertainment Inc., Shueisha, Inc., and Toei Animation Co., Ltd., held the event on August 9-10 for the fourth time in honor of the original series debut, and featured immersive exhibits, major celebrity appearances, and live performances. Portions of the main stage program were streamed live on the ONE PIECE official YouTube channel globally and simultaneously translated into English.
Inside the main exhibition hall, fans were transported into the ONE PIECE universe through 3D displays, original illustration reproductions, and one-of-a-kind photo op experiences. The event also marked the first-ever appearance by LEGO® Japan Ltd., which presented a LEGO® ONE PIECE showcase capturing the world of the Netflix live-action series. The exhibit featured brick-built recreations of iconic scenes from the show, along with an interactive fan mosaic activity. Another major debut was the flagship ONE PIECE BASE SHOP exhibit, where attendees previewed upcoming product lines ahead of the store's grand opening this winter. Other features included game booths, a gashapon corner, exclusive merchandise displays, and a “FAV” Card Lounge, a special ONE PIECE Card Game art exhibition.
On the main stage, the crowd was treated to an electrifying live performance by Hiroshi Kitadani followed by a surprise appearance from Iñaki Godoy, who plays main character Luffy in the live action series. During the Netflix Series "ONE PIECE" SPECIAL STAGE, Godoy shared a first look and behind-the-scenes stories from season 2. Godoy also shared his excitement that Season 3 has been officially renewed. The star-studded cast joined as well, in a live voice-over special stage that brought together key players from the ongoing ELBAPH Arc to reenact iconic scenes and share exclusive production stories and rare insights. The anime adaptation of the popular novel One Piece novel HEROINES, which follows the adventures of the beloved heroines of the series, was officially announced along with the reveal of its key visual. Plus, mega-fans had a chance to flaunt their trivia expertise in the 7th ONE PIECE Knowledge King Finals: Paramount War.
The event concluded with “ONE PIECE DAY'25 SPECIAL LIVE,” a star-studded musical finale featuring Hiroshi Kitadani, muque, and CHAMELEON LIME WHOOPIEPIE performing a special ONE PIECE opening and ending themes medley. Additionally, fans received a video message from GRe4N BOYZ — the artist behind the current opening to the ELBAPH arc, “ANGEL & DEVIL.” In a joyful sendoff, the musicians were joined by the EGGHEAD Arc voice actors, Godoy, and other guests for a rousing group performance of the fan-favorite “We Are!” Just when fans thought the celebration had peaked, a special video appearance by Mayumi Tanaka—the voice of Luffy—was unveiled to the excited audience. Tanaka brought the celebration to an ecstatic close with Luffy's signature line: “You all are my NAKAMA (lit. crewmate)!!”
【MAIN STAGE】
Surprise Appearance by Iñaki Godoy from the Netflix Series "ONE PIECE" SPECIAL STAGE
The main stage kicked off with a powerful performance by Hiroshi Kitadani, who has sung numerous opening themes for the ONE PIECE anime. His passionate performance of “We Are!” and “We Go!” instantly energized the crowd, setting the tone for the Netflix Series "ONE PIECE" SPECIAL STAGE.
In a lively moment on stage, Kappei Yamaguchi connected via a Transponder snail to Iñaki Godoy, the live-action Monkey D. Luffy. During their conversation, Godoy playfully remarked in Japanese, “I've never been to ONE PIECE DAY before... I really want to go... You know what? I'm coming!”—and moments later, he made a surprise appearance from the back of the audience to an explosion of elated cheers.
The event also debuted a first look from ONE PIECE Season 2: INTO THE GRAND LINE, coming to Netflix in 2026. The sweeping, grand-scale portrayal of adventures across the legendary Grand Line drew roaring applause from the crowd. To top it off, it was also revealed that Season 3 has been officially renewed.
Link: https://youtu.be/dbH-XGjcmn8
All-Star Voice Cast of the EGGHEAD Arc Delivers Live Voice-Over Performance
Anime Adaptation of One Piece novel HEROINES Officially Announced
At the EGGHEAD Arc Voice Actors' Special Stage,” voice actors including Akemi Okamura (Nami), Kappei Yamaguchi (Usopp), Hiroaki Hirata (Sanji), Ikue Ōtani (TonyTony Chopper), Yuriko Yamaguchi (Nico Robin), Katsuhisa Hōki (Jinbe), and Reiko Takagi (Jewelry Bonney) shared behind-the-scenes stories from the recording sessions. Iconic scenes from the EGGHEAD Arc were performed on stage, including Luffy speaking about his “end of dream” and the emotional flashback between Kuma and Bonney—moving some fans to tears. When asked about memories from the anime, Takagi shared that she was already in tears from the first moment she received the script.
Lastly, the event featured an announcement for the new anime adaptation of the popular novel One Piece novel HEROINES, with key visuals unveiled.
7th ONE PIECE Knowledge King Finals: Paramount War!
The annual ONE PIECE Knowledge King Battle "Paramount War," usually held at the end of the year, instead took place at this year's ONE PIECE DAY event. The Semifinals were held during the Premiere Eve on Saturday, August 9, where the top four contestants emerged after a fierce competition. Proven frontrunner Kyan—a multiple-time top finisher in past “Knowledge King” preliminaries—was crowned champion. In tears, Kyan said, “I have no words. I truly love ONE PIECE, and I wanted more than anything to be No. 1.”
"ONE PIECE in LOVE: FESTIVAL EVE SPECIAL" Premiered
Following the conclusion of the 7th ONE PIECE Knowledge King Finals: Paramount War – Semi-Finals on Saturday, August 9, fans were treated to a surprise screening of a brand-new anime ONE PIECE in LOVE: FESTIVAL EVE SPECIAL, adapted from ONE PIECE in LOVE Chapter 159, ONE PIECE DAY '25 Experience, which had just been released on Shonen Jump+ on Thursday, August 7.
Link: https://youtu.be/DMAEZu4h4as
Hiroshi Kitadani, muque, and CHAMELEON LIME WHOOPIEPIE Take the Stage with a Special ONE PIECE Opening and Ending Theme Medley!
The final program on the main stage, “ONE PIECE DAY'25 SPECIAL LIVE,” kicked off with “UUUUUS!” by Hiroshi Kitadani. The excitement continued as GRe4N BOYZ, the artist behind the EGGHEAD Arc opening theme “ANGEL & DEVIL,” appeared via video to deliver a special message to fans in the venue.
Explaining that they were on tour and unable to attend, they asked Hiroshi Kitadani to perform the song on their behalf; when asked how it felt to sing it, Kitadani said, “When I sang the lyric '掌 (tenohira),' it really moved me.”
Following the medley of opening themes, muque took the stage to perform the ending theme “The 1.” They were followed by CHAMELEON LIME WHOOPIEPIE, who recently announced their new ending theme “PUNKS.” They gave their first live performance of "PUNKS” in front of the audience.
The grand finale featured Kitadani's performances of “OVER THE TOP” and “ONE DAY.” As the excitement peaked, the EGGHEAD Arc voice actors, Iñaki Godoy, and all other stage guests joined together in a powerful group sing-along of “We Are!” With “We Are!” echoing through the hall, the entire venue raised their fists in unison, bringing the night to a rousing finale. “It was my first ONE PIECE DAY, and I'd love to come every year—keep enjoying ONE PIECE,” said Iñaki Godoy. A surprise video message from Mayumi Tanaka, the voice of Luffy, closed the show: “You all are my NAKAMA (lit. crewmate)!!”
[Setlist]
● Hiroshi Kitadani
○ UUUUUS!
○ ANGEL & DEVIL(GRe4N BOYZ cover)
○ OVER THE TOP
○ ONE DAY
○ We Are!
● muque
○ The 1
○ carnival
● CHAMELEON LIME WHOOPIEPIE
○ PUNKS
○ Crush Style
【EXHIBITION HALL】
Looking Back on the ELBAPH Arc Through Reproduced Illustrations
At the venue entrance, guests were welcomed by a massive (over 7-meter-tall!) balloon of Prince Loki, a key character from the ongoing ELBAPH Arc. With his mouth wide open, the balloon served as the gateway to the EPISODE OF ELBAPH Exhibit, where reproduced illustrations and 3D displays brought the story of the ELBAPH Arc to life and energized the venue.
Explore and Experience the World of LEGO® ONE PIECE
At the LEGO® ONE PIECE booth, designed to resemble the Going Merry, visitors enjoyed a special LEGO® ONE PIECE showcase bringing the world of the Netflix live-action series. The booth offered a variety of interactive experiences, including a display recreating the iconic moment when Shanks entrusts Luffy with his straw hat, the Transponder snail which also appeared on stage, and a photo spot where fans could snap photos of the Straw Hat Pirates aboard the Going Merry. Guests also had the chance to help complete a large mosaic artwork using LEGO® bricks, providing a fun and engaging way to experience the world of LEGO® ONE PIECE up close.
Coming This Winter! A Sneak Peek at Merchandise from the Upcoming ONE PIECE BASE SHOP
At the booth for the upcoming flagship store, the ONE PIECE BASE SHOP—set to open this winter—visitors got an exclusive look at product samples currently in development. The space was bustling with excited fans who simply couldn't wait for the shop to open. Inside the booth, a special corner was dedicated to the newly launched project CHOPPER's, which imagines Chopper living alongside us in the real world. As a special promotion, exclusive clear photo cards and bandages were handed out to fans who follow the CHOPPER's official X or Instagram account. Many fans enjoyed taking photos on-site with the limited items, using the booth and event venue as vibrant backdrops.
The ONE PIECE “FAV” Card lets fans show off their favorite characters.
At this year's ONE PIECE DAY, attendees received a special ONE PIECE “FAV” Card as a giveaway item. Fans could personalize their cards by writing the name of their favorite character, adding illustrations, or decorating them with stickers—then proudly wear them around their necks to show off their love.
In the on-site “FAV” Card Lounge, fans were encouraged to form groups of three with others who shared the same favorite character or crew affiliation. Those who succeeded received an exclusive original sticker. Throughout the lounge, fans who discovered matching favorites quickly bonded, creating a lively and heartwarming atmosphere.
Other Attractions and Exhibits:
ONE PIECE Anime 3D Sound Theater ONE PIECE DAY IMMERSIVE PHOTO SPOT Nakama Ga Iru Yo Tube!!!!
This exhibit drew crowds with its Dolby
Atmos immersive 3D sound experience
of ONE PIECE LOG: FISH-MAN
ISLAND SAGA.
Guests could take pictures as if they were
characters from the series.
A greeting session featuring
mascots of Luffy and CHOPPER's
Chopper, and a handshake event
with Hiroshi Kitadani, were all big
hits.
BOUNTY RUSH ZONE TOY & HOBBY WORLD
Visitors could join in on 4v4 interactive
battles and take photos at the Photo
Spot, featuring life-sized panels
illustrated in the style of Bounty Rush.
The latest products from Bandai, BANDAI SPIRITS, and MegaHouse were gathered in one place, offering a rare chance to see new releases earlier than anywhere else. The figure brand “LUFFY's,” known for distinctive designs inspired by the shape of the ONE PIECE logo, caused a buzz last year, and unveiled a brand-new lineup for the first time at the venue. Additionally, entries for the upcoming “ONE PIECE WORLD FIGURE COLOSSEUM,” where fans will vote starting in October to determine the No. 1 figure, were also showcased. Inside the booth, a massive 30-meter wall appeared, where visitors contributed to create a giant collaborative fan art piece.
ONE PIECE CARD GAME Exhibition Gashapon® Corner Venue-Exclusive Mission
Cards and illustrations of "ONE PIECE
CARD GAME" were displayed in
"Jumbo Size" in honor of ELBAPH.
Booster packs were also sold from a
giant vending machine.
Gashapon® items such as early-release
products for ONE PIECE DAY and figures
from the "ONEPI NO MI” brand were
available for purchase.
Find Your Favorite!
A total of 1,400 characters were
scattered throughout the venue, and
visitors were seen eagerly searching
for their favorite ones.
“ONE PIECE DAY'25” Overview
● Title: ONE PIECE DAY'25
● Venue: Tokyo Big Sight South Exhibition Hall 1-3
● Dates: Saturday, August 9, 2025 ONE PIECE DAY'25 Premiere Eve
(7th ONE PIECE Knowledge King Finals: Paramount War - Semi-Finals)
Sunday, August 10, 2025
● Sponsored: Shueisha, Inc. / Toei Animation Co., Ltd. / Bandai Namco Entertainment Inc.
● URL: https://onepiece-day.onepiece-base.com/en
About ONE PIECE
ONE PIECE, created by Eiichiro Oda, began serialization in "Weekly Shonen Jump," issue 34, 1997(Shueisha) released on July 22nd, 1997. Still going strong, it celebrated its 25th anniversary in July of 2022. The cumulative worldwide print circulation of the manga exceeded 510 million copies as of August 2022, distributed across 60 countries and regions worldwide. Most recently, the live action adaptation of ONE PIECE was released exclusively on Netflix to great acclaim. The anime produced by Toei Animation began airing in Japan in 1999, and celebrated its 25th anniversary on October 20, 2024. Bandai's "ONE PIECE CARD GAME" has also become a global phenomenon, while "ONE PIECE Bounty Rush," the mobile game from Bandai Namco Entertainment, reached a milestone of 150 million downloads worldwide in August 2024.
The multi-media juggernaut celebrated ONE PIECE DAY in Japan with its largest-ever event in 2024, marking the 25th anniversary of the anime's debut, featuring a dedicated exhibition and Live Entertainment zones. In March of this year, the celebration expanded overseas for the first time with ONE PIECE DAY Dallas -Card Game Celebration-.
Series Synopsis
A grand maritime adventure revolving around the quest for "One Piece" — the ultimate treasure. The story follows Monkey D. Luffy and his loyal "Straw Hat Pirates" as they hone their unique abilities while adventuring across the world's oceans in pursuit of their dreams. For Luffy, that means becoming King of the Pirates!
Official Links
◆ Official App "ONE PIECE BASE": https://en.onepiece-base.com
◆"ONE PIECE" Official Global Site “ONE PIECE LINKS”:https://one-piece.com/op/links_eng/
◆"ONE PIECE" Official Global YouTube Channel (@OnePieceOfficialENG)
◆"ONE PIECE" Staff Official X Account (@Eiichiro_Staff)
◆"ONE PIECE" Staff Official Instagram Account (@onepiece_staff)
◆"ONE PIECE" Staff Official TikTok Account (@onepiece.staff.official)
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