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Denki-Gai no Honya-san Anime's 2nd Promo Previews Theme Song

posted on by Sarah Nelkin
Ryota Ohsaka, Natsumi Takamori, more star in anime about workers at manga-selling bookstore

The second promotional video for the television anime of Asato Mizu's Denki-gai no Honya-san (Electric Town Bookstore Worker) manga on began streaming on Tuesday. The video features the anime's opening theme song, "Kajirikake no Ringo" (A Half-Bitten Apple) by Ayana Taketatsu.

Text: A certain book store in the Electronic Town, "Comic Umanohone" (lit. Horse's Bones; A parody of the dojinshi store Tora no Ana, lit. Tiger's Hole).
Sign on building: Love and eroticism for all.
Kameki: Comic Umanohone, Electric Town branch. We're waiting for you, with no closing days!
Hiotan: Do you like these kind of books?
Umio: I like these kind of books quite a bit.
Text on book: A night vacation
Hiotan: Ah, oh, I see!
Umio: Senpai, do you hate erotic books?
Hiotan: Huh!? Uh, no! That's not what I mean.
Kantoku: A girl and boy are putting stickers on erotic books alone in a room. There's no way nothing will happen!
Umio: What the heck are you talking about?
Umio: There are a lot of people at Uma with weird nicknames, huh?
Hiotan: Let's cosplay again, OK?
Umio: No way...! It's the Sommelier of manga! The god of the new world!!
Sensei: I'm going to become a pro, and go even higher than Senjiro Yagamigawa!
Sensei: When work ends today, come to my house, OK?
Hiotan: I'm someone who loves erotic books!
Sensei: No! No more! I want to quit!
Fu Girl: W-W-Welcome...
Kameko: I was able to take a lot of good photos!
Umio: I love Jonathan's manga!
Kantoku: Everyone's here, so let's just go all out.
G Men: I'm someone who loves erotic books.
Umio: Just what are you confessing for!?
Text: The red-faced, youthful comedy about bookstore clerks who love manga!!
All: Ooh! A party!?
Sensei: With a bang!?
Kantoku: With a bang.

Ayana Taketatsu will perform the opening theme song and denk!girls — a unit made up of voice actresses Natsumi Takamori, Minami Tsuda, Ayana Taketatsu, and Mai Aizawa — will perform the ending theme.

The anime is slated to premiere in October.

The "youthful bookstore comedy" revolves around the folks who work in a Manga Shop deep in a certain "Electric Town" neighborhood. ("Denki-Gai" or "Electric Town" is a popular name for shopping areas that specialize or used to specialize in electric and electronic items, like Tokyo's Akihabara.) The protagonist Umio works part-time at "BOOKS Umanohone" along with his senior at work (but not in age) Hiotan. As many dedicated manga fans visit the store, there is always something going on.

Mizu launched the manga in Monthly Comic Flapper in 2011, and Kadokawa's Media Factory shipped the seventh compiled volume in Japan this past May.

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