White Day Turns the Tables for Mr. Osomatsu, Fate/Stay Night, Seraph of the End

posted on by Lynzee Loveridge

It's White Day in Japan, a day when men gift chocolates to women, to reciprocate thanks for the chocolates they received a month earlier on Valentine's Day. In the anime world, this means plenty of male characters are put into the limelight for celebratory images and tie-ins.

The Matsuno sextuplets held a campaign at FamilyMart where special clear files were given away to customers.

The vampires of Diabolik Lovers took over Animate Stores from March 12-14 where special cards were distributed.

Animation studio ufotable tweeted an image of the men from Fate/stay night: Unlimited Blade Works. The art is featured on postcards and lottery goods, including full-size wall scrolls. The items are available for purchase until March 21.

The [email protected] Million Live! game is holding a one-day White Day campaign. Funny enough, the announcement image doesn't feature any characters at all, what with it being a female character dominated game.

The One Piece store set up displays with limited edition confections, bath salts, face masks, and a Tralfagar Law hoodie. Customers also received a limited edition postcard with purchase.

Seraph of the End shared an image of Mikaela. The character is the winner of the the Seraph of the End valentine poll.

Other White Day greetings are listed below.

Moyoco Anno

Idolish 7



The website is hosting special voice messages from the characters.

Hiro Mashima (Fairy Tail)


Akira Takeuchi (animator)

World Trigger (game)

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