Three Virtual Idols Debut in Credit Card Company's Official Idol Group
posted on by Kim Morrissy
Credit Saison, Japan's third largest credit card issuer, has an idol group called "Higashi Ikebukuro 52." It is named after the location of the company's main office: the 52nd floor of the Sunshine 60 building in Higashi (East) Ikebukuro. The members are chosen from employees of Credit Saison and affiliated companies.
Higashi Ikebukuro 52's sixth single "Shiawase no Saison" (Happy Saison) was released on music streaming platforms such as Amazon Music Unlimited and Spotify on Wednesday. A live performance of the song at @Jam Expo 2019, which is posted on Credit Saison's official website and YouTube channel, shows the debut of three virtual idols named Aoi, Marine, and Wakaba, who are officially joining the group.
The three virtual idols are designed by manga artist and Perfect Blue character designer Hisashi Eguchi. They will join Higashi Ikebukuro 52 as fictional employees of Credit Saison.