Sanrio Boys Designed as Cinderella-Seeking Princes

posted on by Lynzee Loveridge

The official Twitter account for the Sanrio Danshi multimedia project is launching a new campaign featuring the mascot-loving ikemen as princes. The account has tweeted designs of Kōta Hasegawa, Yū Mizuno, Shunsuke Yoshino, and Ryō Nishimiya is formal attire holding an elaborate shoe. Evidently, they're seeking their own Cinderella.

The Sanrio Boys are a group of high school boys with a soft spot for Sanrio characters; they bond over their shared interest and feel less ashamed of their love of cuteness. The player character has five eligible boyfriends and can reach two types of endings. She can also bond with the boys over their shared love of Sanrio characters — with couple-coordinated outfits and rooms.

The project has already inspired a romance otome game. Two manga series inspired by the project were announced in January: Mai Andō launched the first four-chapter series on MangaOne app in April and a different manga adaptation by Mai Andō launched in Shogakukan's Sho-Comi magazine in June. Characters goods such as clear files and keychains are available for purchase on the Sanrio website.

[Via Nijimen]

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