Forum - View topicNEWS: Viz Names Mattel Master Toy Licensee for Naruto
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NightHedgehog
 Posts: 38 |
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I thought it was Mattel. Been a long time since I bothered to really look.
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Isaaru
 Posts: 375 Location: the oppressed colonies in outer space |
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I have always like Mattel as a toy company. They have been around for a long time, and with the Naruto license I hope they will be around for longer still.
But I was really pulling for Toy Biz. Thier figures (especially Marvel Legends, Lord of the Rings line) always have great articulation and fantastic sculpts. O well. |
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poweranime
Posts: 51 Location: Los Angeles |
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I'd actually like to see JAKKS get ahold of the Naruto License... of all the domestic toy companies that've produced anime figs, I'd take Toynami or JAKKS anyday... I'd give JAKKS respect because they helped reform my idea of the DBZ figures that were so horribly done by Irwin toys (Bandai Battle fig rehacks and UGLY original sculpts). Of course there's the gimmick crap that just needs to be done for the young'ens (vehicles, light-n-sounds, shooting fireballs, Vegeta packed with a gun?), but they also put out that huge Movie collection figs that in all honesty were pretty damn good... Plus, I know a few workers at Jakks that frequent my shop and are totally sold on Naruto, so at least I know the people working on it are pretty passionate about the series.
With mattel going at it... I seriously don't think it'll hit as hard as we want... when I think about it, the Naruto anime airs sort of late for the target Toy audience to actually watch it in a comfortable setting (General toy market is around 2-11, and getting younger). If they were targeting that audience, Naruto should pop in Saturday Morning, or after-school hours. I've never seen Mattel really create a new toy sensation for the older toy audience who I believe are looking for a more 'I am unique for having this' feel, but how can you get that when the world's biggest toy manufacturer produces a gazillion of'em? Its not so Unique anymore... and naruto is not in the same position of popularity as say some former anime megahits like Yugioh and Pokemon, which were pretty much geared for 2-11yo kids Good luck mattel, in the meantime, I look forward to some killer Toynami sculpts for the naruto series! I'll take a series 2 Sesshoumaru Collectible fig from Tonami over a light-up, removable forehead protector, spark-flashing Shirangan Kakashi by mattel anyday. |
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Emerje
 Posts: 7339 Location: Maine |
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I have to disagree with you here. Irwin's new sculpts were pretty much spot on from the beginning with only some minor issues. They also gave us some very unlikely figures like King Kai and Dende. However, when Jakks bought the license things have been going down hill ever since. The sculpts were waaaay off on many of the figures and even GT had quite a few misses (their SSJ4 Goku looks nothing like SSJ4 Goku). While Irwin did a lot of repacking, Jakks did it to an even greater degree (VS. packs with no new sculpts, anniversary figures with lame anniversary logos painted on, the new B&W figures, and more). Irwin wasn't perfect, but IMO they did more things right.
Irwin did those first under the IF (Irwin/FUNimation) Labs banner, Jakks just kept it going.
I doubt it would be Mattel's fault, I'm sure they'll do everything in their power to make the "next big thing" as popular as possible. I seriously doubt any other company would be able to do more for the title than what Mattel will do for it.
9pm isn't so late, especially on a Saturday night when kids are more likely to stay up later. Also keep in mind that in some other time zones it comes on earlier. There will also be the DVD releases and manga to keep kids buzzed on Naruto.
Most toy collectors I know (myself included) HATE figures with limited runs and find that some of the best toys can be bought at Walmart. We don't want the "unique" feel, we want the "get as much for as little" feel. People looking for unique toys can always import (and likely already have).
Not yet you mean. Look at DBZ, it took a while for it to really get big, certainly wasn't an overnight hit with a huge promotional push, it actually started modestly in syndication, but its popularity easily rivaled that of Pokemon and Yugioh.
Toynami isn't doing action figures (or figures of any type), just statues. You'll be getting those killer sculpts, but that's it. Emerje |
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ferrarimanf355
 Posts: 159 Location: Seacrest County |
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Two words: Hot Wheels. 
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Starwind Amada
Posts: 981 Location: Easton, PA, USA |
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Why was my post about Naruto action figures removed? There was nothing offensive about it. Put it back.
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ZeroRyoko1974
Posts: 258 |
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Ninja Barbie, and Kakashi edition Ken with adjustable Koncho action fingers
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Yashouzoid
 Posts: 411 |
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There are supposed to be some toys in January, including a super stretchy Luffy (THE HORROR). |
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