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NEWS: Crunchyroll Launches New 24/7 Linear Channel


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Greed1914



Joined: 28 Oct 2007
Posts: 4578
PostPosted: Wed Oct 11, 2023 9:26 am Reply with quote
It seems weird to see a streamer add a linear tv to what it does, but I suppose the idea is to be more of an advertisement for a subscription than anything since they could use some of the ad space to plug the idea of subscribing to get the whole catalog without ads and on demand.

One thing that I have only recently noticed is that different TV/hardware companies have their own linear tv systems going. Roku has it, going from the article Vizio has it, and I was surprised when I found one on my Samsung tv. Do the ads on those pay well enough to justify these seemingly device specific tv offerings?
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-Matthew-



Joined: 12 Mar 2022
Posts: 1482
PostPosted: Wed Oct 11, 2023 9:30 am Reply with quote
A good news, I suppose.
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Lord Geo



Joined: 18 Sep 2005
Posts: 2648
Location: North Brunswick, New Jersey
PostPosted: Wed Oct 11, 2023 9:41 am Reply with quote
My only guess is that stuff like Pluto TV & RetroCrush's own 24/7 linear streaming "channel" has been doing well, so now Sony wants in on that, in some way. It's not a bad idea, as I remember having FUNimation Channel way back in the day & I would often just have that on in the background while doing stuff.
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TheAncientOne



Joined: 06 Oct 2010
Posts: 1886
Location: USA (mid-south)
PostPosted: Wed Oct 11, 2023 10:46 am Reply with quote
Remember way back when Viz launched Neon Alley as a linear streaming channel?:
animenewsnetwork.com/press-release/2012-10-02/viz-debuts-neon-alley

As the saying goes, everything old is new again.
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Cardcaptor Takato



Joined: 27 Jan 2018
Posts: 5106
PostPosted: Wed Oct 11, 2023 11:04 am Reply with quote
Why would they not use Pluto TV which is the linear channel app everyone uses?
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Saskatoonshred



Joined: 28 Jan 2021
Posts: 22
PostPosted: Wed Oct 11, 2023 11:13 am Reply with quote
Cardcaptor Takato wrote:
Why would they not use Pluto TV which is the linear channel app everyone uses?


They probably don't want to pay Paramount a fee is my best guest.
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residentgrigo



Joined: 23 Dec 2007
Posts: 2549
Location: Germany
PostPosted: Wed Oct 11, 2023 11:27 am Reply with quote
20 years too late to that market and not in Crunchyroll´s wheelhouse on top of that. No way this won´t bomb.

Neon Alley lasted 3.5 years. This nonsense will be lucky to reach 2 years. Mark my words.
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Beatdigga



Joined: 26 Oct 2003
Posts: 4558
Location: New York
PostPosted: Wed Oct 11, 2023 11:37 am Reply with quote
A linear channel on FreeTV feels like the sort of thing you see on Pluto and Tubi. A sampling of the product for those who aren’t ready to pay. If they’re airing ads, it becomes profitable in the same way Tubi airings of random GLORY Kickboxing events are.
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blahmoomoo



Joined: 27 Jan 2020
Posts: 495
PostPosted: Wed Oct 11, 2023 12:44 pm Reply with quote
Greed1914 wrote:
One thing that I have only recently noticed is that different TV/hardware companies have their own linear tv systems going. Roku has it, going from the article Vizio has it, and I was surprised when I found one on my Samsung tv. Do the ads on those pay well enough to justify these seemingly device specific tv offerings?


As far as I can tell, LG TVs require you to agree to additional data collection (such as what you are watching for how long) in order to use their free video service. I suspect that's a significant part of their monetization (along with other brands that have similar services).
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Primus



Joined: 01 Mar 2006
Posts: 2803
Location: Toronto
PostPosted: Wed Oct 11, 2023 1:32 pm Reply with quote
residentgrigo wrote:
20 years too late to that market and not in Crunchyroll´s wheelhouse on top of that. No way this won´t bomb.

Neon Alley lasted 3.5 years. This nonsense will be lucky to reach 2 years. Mark my words.


Free, Ad-Supported Television (FAST) channels have become pretty common over the last few years in the Americas. Both HiDive and RetroCrush have them. They're more like a video playlist than a highly curated television channel. A small handful of series are aired in multi-hour blocks. Shows come and go with little fanfare. In fact, typically, there's little branding in general. They mainly exist as a cheap way to monetize library content and also serve as a promotional vehicle for new things on other platforms. Paramount's Pluto TV is one of the more popular FAST services and they get really niche, with tonnes of series/franchise-specific channels ("New Ninja Turtles movie coming out? Our TMNT channel has added the original series!"). Most of the shows are also available through video-on-demand, too.

Neon Alley was operating on an entirely different business model. It was a subscription service that was more akin to a traditional linear broadcaster, yet it wasn't bundled with anything else. As it was a standalone app/site, you had to specifically want to watch Neon Alley. There was no chance of you flipping through your channel list and stumbling on it. IIRC, it took a while for it to have any VOD options, too, so if you weren't glued to the screen you could easily miss things. Viz also lacked a large library of content, so they had to acquire third-party programming. FAST channels aren't really similar.
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TsukasaElkKite



Joined: 22 Nov 2005
Posts: 4006
PostPosted: Wed Oct 11, 2023 2:27 pm Reply with quote
Are we gonna have to pay for this one too? Rolling Eyes
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Beatdigga



Joined: 26 Oct 2003
Posts: 4558
Location: New York
PostPosted: Wed Oct 11, 2023 3:12 pm Reply with quote
TsukasaElkKite wrote:
Are we gonna have to pay for this one too? Rolling Eyes


No, but the goal is specifically to hook people into the Crunchyroll ecosystem. First one’s always free.
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InuNaruPokeAlchemist



Joined: 10 Sep 2009
Posts: 413
PostPosted: Wed Oct 11, 2023 4:09 pm Reply with quote
Glad to see Psycho Pass on the list.

Get more people HOOKED ON IT LETS GO.
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Joe Mello



Joined: 31 May 2004
Posts: 2295
Location: Online Terminal
PostPosted: Wed Oct 11, 2023 9:57 pm Reply with quote
I assume that CR's channel will utilize the infrastructure of Game Show Central which is GSN's FAST channel equivalent
Primus wrote:
Free, Ad-Supported Television (FAST) channels have become pretty common over the last few years in the Americas. Both HiDive and RetroCrush have them. They're more like a video playlist than a highly curated television channel. A small handful of series are aired in multi-hour blocks. Shows come and go with little fanfare. In fact, typically, there's little branding in general. They mainly exist as a cheap way to monetize library content and also serve as a promotional vehicle for new things on other platforms. Paramount's Pluto TV is one of the more popular FAST services and they get really niche, with tonnes of series/franchise-specific channels ("New Ninja Turtles movie coming out? Our TMNT channel has added the original series!"). Most of the shows are also available through video-on-demand, too.

FAST providers are seen as a streaming alternative because they provide the ability to binge "comfort food" shows and genres without having to pay for them. There are channels dedicated to Star Trek, Dr. Who, and any number of other shows and genres. Ironically, one of the big early winners of the FAST format was a game show network, but not Game Show Network. BUZZR (owned by Fremantle) was making enough bank off of FAST carriers that they were able to broadcast rare content and start spinoff channels, including TWO for The Price is Right.
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veemonjosh



Joined: 06 Mar 2008
Posts: 315
PostPosted: Thu Oct 12, 2023 12:33 am Reply with quote
Is it being added to Freevee at a later date? I just scrolled through all the channels and it doesn't appear to be on there yet. The only anime channel I found was RetroCrush's.

Edit: Found elsewhere that it won't be on Freevee until the 17th.
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