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Ghibli Makes 3rd Brush Painting-Inspired TV Ad for Nisshin

posted on by Rafael Antonio Pineda
Poppy Hill designer Kondo animates new ad with Akiko Yano song

Studio Ghibli produced a third commercial inspired by sumi-e (traditional Japanese brush painting) for Nisshin Seifun Group, a Japanese food and manufacturing conglomerate. The company began airing the ad in Japan on Sunday. Like the first and second commercials that aired in 2010 and 2012, respectively, the new "Onaka Suita Ne no Uta" (I'm Hungry Song) ad stars Konyara, a cat that Ghibli producer Toshio Suzuki himself drew. Two new kittens, Kuroneko and Buchi, join Konyara and Ko-Konyara in the third commercial.

Nisshin is currently streaming the commercial on its website.

Toshio Suzuki served as the commercial's producer. Katsuya Kondo (From Up On Poppy Hill character designer) oversaw and animated the ad. Akiko Yano (My Neighbors the Yamadas) wrote and sang the new "Onaka Suita Ne no Uta" song used in the commercial.

Thanks to ysmgo for the embedded video.

[Via Catsuka]

Image © Studio Ghilbi

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