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NEWS: Japanese Box Office, July 14-20


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kanjineogeo



Joined: 21 Jun 2009
Posts: 166
Location: Flordia, USA
PostPosted: Sun Jul 27, 2014 11:24 pm Reply with quote
Seems like Studio Ghibli declining probably thanks to Disney's Frozen which not only it dethroned The Wind Rises worldwide, but it also did in Japan. Seems like Disney had dominated over them on it's popularity. Japan today seems little more american culture on media. Frozen seems to got lucky of the sleeper for it out of no reason (or maybe because of the song) even its not the best animated (or disney) film. I know it's not the same From Up on Poppy Hill and it's probably not because Hayao Miyazaki retiring
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Kutsu



Joined: 23 Apr 2011
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PostPosted: Sun Jul 27, 2014 11:31 pm Reply with quote
Frozen is the exception in a trend going the opposite way.

In 2013, imported movies accounted for 34.3% of the Japanese box office only (the lowest since 1965). This will go up in 2014 largely thanks to Frozen but I doubt it will reach 50% (it hasn't since 2006 if I remember correctly).

Same thing for music where Frozen is also huge, however looking at the 2013 Oricon year end charts shows that Japan prefers its local production (or K-pop) by a wide margin adopting only a few select western artists (Lady Gaga, Avril Lavigne, One Direction).
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DavetheUsher



Joined: 19 May 2014
Posts: 131
PostPosted: Sun Jul 27, 2014 11:55 pm Reply with quote
How on Earth does one Disney movie doing well signify the downfall of Japan's own media and the rise of Americanization ? Man I swear Frozen fans are so delusional it's unreal.

At least post some statistics like Kutsu did if you're gonna make some wild claims, brah.
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InuKen



Joined: 01 Feb 2014
Posts: 20
PostPosted: Mon Jul 28, 2014 1:10 am Reply with quote
Disney/Pixar movies HAVE always been big in Japan. And like what others have said, one movie out of dozens doesn't mean anything.
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Rahxephon91



Joined: 08 Jun 2003
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Location: Park Forest IL.
PostPosted: Mon Jul 28, 2014 1:13 am Reply with quote
Eh Japan's always been pretty influenced by Western/American things. American movies have always done pretty well.

I really doubt Frozen's success means anything other then it's a well made movie that plenty of people like.
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Ryuhei



Joined: 10 Jul 2014
Posts: 16
PostPosted: Mon Jul 28, 2014 7:25 am Reply with quote
Yes, when posting bold opinions about trends you need to give data, like Kutsu did. Information first, opinion later Smile

Anyway, are the results for the Ghibli movie about as expected? And how is it quality wise? It looks lovely on the trailers.
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jymmy



Joined: 11 Nov 2011
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PostPosted: Mon Jul 28, 2014 7:43 am Reply with quote
Ryuhei wrote:
Anyway, are the results for the Ghibli movie about as expected? And how is it quality wise? It looks lovely on the trailers.

The trailers sell it pretty well. It's nice and wistful, and Anna and Marnie are great characters and sweet together. If it weren't for The Wind Rises (I haven't seen Princess Kaguya yet) I'd say it's Ghibli's best in many years.
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Posts Sometimes



Joined: 27 Jul 2014
Posts: 32
PostPosted: Mon Jul 28, 2014 10:59 am Reply with quote
It does seem like Marnie had a weaker opening than most recent Ghibli movies. Here's a list of those for comparison (in yen):

Arrietty - 884 million yen
The Wind Rises - 810 million
From Up on Poppy Hill - 587 million
When Marnie Was Here - 378 million
The Tale of Princess Kaguya - 284 million

That said, while it's a bit lower than usual for Ghibli, Marnie should still end up being pretty successful. It had a better opening than Wolf Children (365 million) and that was a huge success for a non-franchise anime film, so by any standards other than Ghibli's Marnie is doing quite well.
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enurtsol



Joined: 01 May 2007
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PostPosted: Mon Jul 28, 2014 12:04 pm Reply with quote
Ghibli films do tend to have good legs instead of front-loaded. Still, Maleficent took over the throne from Frozen, and now this weekend Godzilla takes over #1. So Hollywood films have been holding the top spot since the end of February. Japan's box office seems to be ruled by pairs of girls lately (Snow Queen Elsa and Ana, Maleficent and Princess Aurora, Marnie and Anna).

http://www.kogyotsushin.com/archives/weekly/
http://www.kogyotsushin.com/archives/weekend/

Japan's gap between 2014's #1 and #2 is quite big:

  • 1 Frozen (2013) Disney $245,306,930 3/14
    2 Thermae Romae II Toho $42,201,497 4/26
    3 Meitantei Conan: Ijigen no sunaipa Toho $39,424,975 4/19
    4 Doraemon Shin Nobita No Daimakyo Disney $33,989,696 3/8
    5 The Amazing Spider-Man 2 Sony $30,253,480 4/25
    6 Maleficent Disney $29,949,995 7/4


Anyways, Japan's film market in 2013 dropped to #4 while the Hollywood portion rose to 39%.

  • 4. Japan
  • 2013 Collective Gross: $1.87 billion
  • 2012 Collective Gross: $2.4 billion
  • Year-to-Year Improvement: 5% decrease


While Hollywood no longer dominates Japan's box office:

  • U.S.-based media consultant Geoffrey Bossiere doesn’t believe the current pendulum swing away from Hollywood is purely a matter of box office physics. Hollywood tentpole pics, he observes, are becoming ever-more oriented toward destruction, violence and loud soundtracks. Watching such films at last year’s CinemaCon, he saw little that would entice Japanese audiences. Bossiere adds that he is not anti-tentpole: “As long as they have a really moving or tragic storyline or a really unique concept, they can work in Japan,” he says.

    One recent Hollywood film that has worked well is “Ted,” which has topped Hollywood live-action releases in Japan in 2013 with $42 million. Japanese audiences love cute, even if they get their cute from a vulgar, substance-abusing animated bear.

    “Japanese don’t care as much as they used to about Hollywood films, even if they are ones shot in Japan,” says one U.S. studio marketing exec, who wished to remain anonymous. Another reason “Pacific Rim” and “The Wolverine” didn’t do well in Japan, said the exec, is that they were too narrowly targeted to young male audiences. “What we’d like to see are more family-oriented films,” the exec added. “Too many films coming out of Hollywood are rather dark and depressing — there’s not a lot that families can take their kids to.”

    One exception to Hollywood’s fade is Pixar’s “Monsters University,” whose $90 million B.O. total was second over the summer to that of Miyazaki’s latest animated offering, “The Wind Rises,” which is projected to finish near the $150 million mark. Pixar and Studio Ghibli, Otaka says, have built powerful brands in the Japanese market.

    Pixar may be able to benefit from the absence of any more films from Miyazaki, who announced his retirement on Sept. 6. Can the U.S. studios bet the market will open up again without his movies — and absent blockbusters like the “Bayside Shakedown” series (which made more than $400 million in Japan, including almost $73 million from the fourth film, “The Final”)?



Kutsu wrote:

In 2013, imported movies accounted for 34.3% of the Japanese box office only


2012


Last edited by enurtsol on Mon Jul 28, 2014 12:26 pm; edited 1 time in total
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whiskeyii



Joined: 29 May 2013
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PostPosted: Mon Jul 28, 2014 12:13 pm Reply with quote
Woah, I didn't know Marnie was out already! o_O Glad to hear it's good, though! I couldn't get a good feel for it from the trailers; they always seemed kind of eerie. ^^;
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mdo7



Joined: 23 May 2007
Posts: 5897
Location: Cypress, Texas, USA
PostPosted: Mon Jul 28, 2014 12:58 pm Reply with quote
@ enurtsol: Thanks for the link and info. That's very useful. Smile

Off topic: I'm kinda surprise to see South Korea's movie market is now 6th place instead of 5th like I've read from this article.

The Korea Times wrote:
The increasing attention on the nation as a location for film shoots is mainly derived from the steep growth of the Korean film market which has become the world’s fifth largest motion picture industry, drawing 200 million viewers last year.


I wonder what happened?? I mean Seoul is gaining huge attention around the world and attracting Hollywood films and other East Asia cinema to film at that location.


Last edited by mdo7 on Mon Jul 28, 2014 1:16 pm; edited 1 time in total
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infamoustakai



Joined: 12 Jun 2014
Posts: 323
PostPosted: Mon Jul 28, 2014 1:10 pm Reply with quote
With as much money as the Pokemon anime gets, you'd think they'd be able to make it genuinely better. I've seen a few episodes of XY, and art wise, it seems to be better than the previous series. But I still feel like they could improve its quality all around.

Then again, it really is meant for children.
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pauladls



Joined: 14 Jul 2014
Posts: 196
PostPosted: Mon Jul 28, 2014 1:18 pm Reply with quote
infamoustakai wrote:
With as much money as the Pokemon anime gets, you'd think they'd be able to make it genuinely better. I've seen a few episodes of XY, and art wise, it seems to be better than the previous series. But I still feel like they could improve its quality all around.

Then again, it really is meant for children.


they never adapted the manga pokemon special
they want ash forever
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Kutsu



Joined: 23 Apr 2011
Posts: 570
PostPosted: Mon Jul 28, 2014 1:27 pm Reply with quote
Oops, yes, 2012, my bad. With 39% in 2013 for imported films, Frozen might just help get it back over 50% in 2014. After all its 25 billion gross alone would account for over 10% of the 2012 box office year and almost 15% of the 2013 box office year.
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gloverrandal



Joined: 20 May 2014
Posts: 387
Location: Oita
PostPosted: Mon Jul 28, 2014 8:07 pm Reply with quote
infamoustakai wrote:
With as much money as the Pokemon anime gets, you'd think they'd be able to make it genuinely better. I've seen a few episodes of XY, and art wise, it seems to be better than the previous series. But I still feel like they could improve its quality all around..


It is a "genuinely" good series. Perhaps you just don't like Pokemon? I don't see anything wrong with the anime. The first XY movie also looks pretty interesting and I'm eagerly awaiting it to be subbed.
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