| View previous topic :: View next topic |
| Author |
Message |
|
|
Greed1914
Joined: 28 Oct 2007
Posts: 5411
|
 Posted: Tue Aug 12, 2025 12:02 pm |
 |
|
|
Lovely. I especially like the part about expanding employee scope. The good ol' do more with less.
And I'm not even surprised that this is coming in the same memo about engineering hubs (whatever those might be). It's gotten so common to simultaneously say that a company needs to do layoffs while it also puts that money into technology.
|
| Back to top |
|
|
|
Kougeru
Joined: 13 May 2008
Posts: 5828
|
| Posted: Tue Aug 12, 2025 12:18 pm |
|
|
|
get ready for more AI translations
|
| Back to top |
|
|
|
|
Sakura Shinguji
Joined: 09 Feb 2005
Posts: 222
|
| Posted: Tue Aug 12, 2025 12:58 pm |
|
|
|
I'm not sure if it's possible for that memo from Purini to contain any more empty platitudes and mealy-mouthed corpo-speak than it already does, though I'm sure he could find a way.
|
| Back to top |
|
|
|
|
gokira2012
Joined: 07 Aug 2025
Posts: 10
|
| Posted: Tue Aug 12, 2025 1:41 pm |
|
|
|
imagine doing anime and thinking you run apple
|
| Back to top |
|
|
|
el_morris
Joined: 09 May 2018
Posts: 448
Location: Tijuana, México
|
| Posted: Tue Aug 12, 2025 1:59 pm |
|
|
|
Funny how Crunchyroll is looking to expand its presence here in México, where around two years ago they laid off part of the staff, including the Ryuin the lead of the PR team which practically increased the reach of the brand back in 2015. Will see how this goes.
|
| Back to top |
|
|
|
|
Dr. Wily
Joined: 09 Nov 2007
Posts: 872
|
| Posted: Tue Aug 12, 2025 3:34 pm |
|
|
| Greed1914 wrote: | | And I'm not even surprised that this is coming in the same memo about engineering hubs (whatever those might be). |
Pretty sure that's just saying "we're gonna do AI but we know most of our customer base won't like that so we're gonna hide it in this language and hope nobody asks too many questions"
In short,
| Kougeru wrote: | | get ready for more AI translations |
|
| Back to top |
|
|
|
mdo7
Joined: 23 May 2007
Posts: 8262
Location: Katy, Texas, USA
|
| Posted: Tue Aug 12, 2025 4:24 pm |
|
|
|
|
| Back to top |
|
|
|
|
Silver Kirin
Joined: 09 Aug 2018
Posts: 1798
|
| Posted: Tue Aug 12, 2025 4:45 pm |
|
|
While I'm not defending Crunchyroll in regards to this recent layoffs, I believe someone mentioned in yesterday's article about Channing Tatum's participation in Demon Slayer's dub that KnY's dub itself is actually handled directly by Aniplex, not Crunchyroll themselves who are mostly involved in the distribution and in the marketing. And technically both Crunchyroll and Aniplex are owned by Sony, but they operate separately from each other if I'm not mistaken. I mean, back in late May, Aniplex announced at an important pop culture convention in Mexico that they're planning in dubbing into Neutral Spanish themselves some old anime titles like Gurren Lagann, Fate/Zero and Madoka Magica without CR's involvement.
|
| Back to top |
|
|
|
mdo7
Joined: 23 May 2007
Posts: 8262
Location: Katy, Texas, USA
|
| Posted: Tue Aug 12, 2025 5:10 pm |
|
|
| Silver Kirin wrote: | | I believe someone mentioned in yesterday's article about Channing Tatum's participation in Demon Slayer's dub that KnY's dub itself is actually handled directly by Aniplex, not Crunchyroll themselves who are mostly involved in the distribution and in the marketing. And technically both Crunchyroll and Aniplex are owned by Sony, but they operate separately from each other if I'm not mistaken. |
It doesn't matter who commissioned the dub. Since Sony owned Aniplex and Crunchyroll, it's really reckless for them to do a stunt casting and announced layoff when they had that much money and the resources to not do these layoffs.
|
| Back to top |
|
|
|
LinkTSwordmaster
Joined: 23 Dec 2005
Posts: 833
Location: PA / USA
|
| Posted: Tue Aug 12, 2025 5:37 pm |
|
|
| Dr. Wily wrote: | | Greed1914 wrote: | | And I'm not even surprised that this is coming in the same memo about engineering hubs (whatever those might be). |
Pretty sure that's just saying "we're gonna do AI but we know most of our customer base won't like that so we're gonna hide it in this language and hope nobody asks too many questions"
In short,
| Kougeru wrote: | | get ready for more AI translations |
|
That is indeed how I read it. They're twisting their arse over backwards to try and scrub this release clean, hopefully the fansubs pick up the slack.
|
| Back to top |
|
|
|
Top Gun
Joined: 28 Sep 2007
Posts: 5320
|
| Posted: Tue Aug 12, 2025 6:01 pm |
|
|
| Sakura Shinguji wrote: | | I'm not sure if it's possible for that memo from Purini to contain any more empty platitudes and mealy-mouthed corpo-speak than it already does, though I'm sure he could find a way. |
Remember when the biggest domestic anime distributors were run by fans instead of massive bloated corporate ghouls? Good times.
|
| Back to top |
|
|
|
|
Mune
Joined: 20 May 2004
Posts: 421
|
| Posted: Tue Aug 12, 2025 6:08 pm |
|
|
|
This news after just a day after announcing that they would be in Delta Airlines and announcing Andrew Tatum for a role in Demon Slayer.
So, is the company doing well or not? I'm getting mixed messages.
|
| Back to top |
|
|
|
whiskeyii
Joined: 29 May 2013
Posts: 2485
|
| Posted: Tue Aug 12, 2025 6:13 pm |
|
|
|
Funny, my fist thought after “improving the fan experience” line was “how bout less crappy AI translations?”, but this is clearly headed in the complete opposite direction.
|
| Back to top |
|
|
|
Cardcaptor Takato
Joined: 27 Jan 2018
Posts: 5995
|
| Posted: Tue Aug 12, 2025 6:27 pm |
|
|
| mdo7 wrote: | |
It doesn't matter who commissioned the dub. Since Sony owned Aniplex and Crunchyroll, it's really reckless for them to do a stunt casting and announced layoff when they had that much money and the resources to not do these layoffs. |
The people who make the Demon Slayer dub are still entirely different than the people behind the layoffs and the Demon Slayer dub crew have no control over the corporate decisions of Crunchyroll.
|
| Back to top |
|
|
|
|
Konstantin
Joined: 24 Jul 2008
Posts: 22
Location: Seattle, WA
|
| Posted: Tue Aug 12, 2025 6:57 pm |
|
|
|
A company announcing layoffs doesn't mean that it's running out of money. It just means that management believes it can make more money without those positions. Time will tell if they're right.
|
| Back to top |
|
|
|
|
