Digital Manga Publishing Sells Directly to Retailers
posted on by Egan Loo
The North American company Digital Manga Publishing (DMP) has launched a Digital Manga Direct website to sell some of its books directly to retailers without a distributor as a middleman. The website is intended for retailers looking to carry DMP's titles, but not for end-users or individual customers — for whom DMP offers a separate web store, Akadot Retail.
DMP's acting public relations representative Michelle Mauk emphasized to comic blogger Christopher Butcher that DMP still has an exclusive contract with Diamond Comic Distributors. (Butcher is the manager of Toronto's The Beguiling store and the co-founder of the Toronto Comic Arts Festival.) Mauk says that DMP is "allowed to distribute direct to retailers returned books from Diamond which the rights have reverted back to us."
DMP prints books under several imprints, including Digital Manga Publishing itself, Juné Manga, 801 Media, and DokiDoki. Earlier this year, Diamond Comic Distributors raised its purchase order minimum from US$1,500 retail to US$2,500. With certain exceptions, all publishers must now demonstrate that an item can recoup US$2,500 in Diamond's costs in a month for the item to be included in Diamond's system.