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ADV Teams up with Sojitz

posted on by Christopher Macdonald
Japan Content Investments invests in A.D. Vision, ADV to Increase Licensing and Releases

A.D. Vision (ADV) and Sojitz Corporation, one of the leading producers/investors in the Japanese anime industry, have entered into a strategic partnership covering numerous areas including licensing, investment and new-media.

As part of the partnership, Japan Content Investments (JCI), will acquire equity in ADV in return for a capital investment. John Ledford, founder and CEO of A.D. Vision will remain the majority shareholder of ADV. JCI is an investor group that includes Sojitz Corporation, the Development Bank of Japan, Klock Worx.

JCI's investment in ADV will provide capital allowing for ADV to license and release more films in 2006.

ADV will assist Sojitz with the acquisition of North American and European content for importation into Japan. While ADV will benefit from Sojitz strong experience in wireless and new media. John Ledford stated, "This is a perfect marriage. Sojitz gains ADV's specialized knowledge in the packaging and distribution of anime content for the North American and European markets, and we gain Sojitz's global network and expertise in wireless and new media, which for anime-related content is a particularly strong growth area. The anime market is primed for a big expansion, fueled by the young, tech-savvy consumers that drive today's new media."

In addition, an unnamed ADV spokesman told ICv2 that ADV has "big plans" for its manga division.

This article has a follow-up: ADV/Sojitz Deal Continues Trend (2006-06-27 09:52)
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