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2013 Dragon Ball Film's TV Ad Has Voice Cameo by Cell

The Japanese website Cinema Today began streaming a television ad for the upcoming Dragon Ball Z: Battle of Gods (Dragon Ball Z: Kami to Kami) movie on Friday. In the ad, the classic villains Frieza and Cell taunt each other for not appearing in the film:



Frieza: The first movie in 17 years!?
Cell: An all-star cast but I'm not in it!?
Frieza: Hahaha, I'm in the movie.
Cell: !!!!!

After the announcer spells out the film's title, Cell tries to get the last word in:

Cell: Hey, looks like your voice won't be in the movie!
Frieza: What the–!?

Dragon Ball Z: Battle of Gods is set between the 517th and 518th installments of Akira Toriyama's original manga. Specifically, it is set during the "lost decade" of story time after the end of the battle with Majin Buu. It features new characters Birusu — the God of Destruction played by Kouichi Yamadera — and his attendant Wisu (Masakazu Morita).

Birusu, the god of destruction who has maintained the balance of the universe, has awakened from a 39-year slumber to destroy the planets in his realm. Hearing rumors of a Saiyan (Saiya-jin) who defeated Freeza, Birusu comes looking for Goku.

Excited that a powerful oponent has appeared after so long, Goku ignores King Kai's advice and challenges Birusu in a battle. However, Goku is no match for Birusu's overwhelming power and is defeated. Birusu leaves after uttering an ominous message, “Is there anyone on Earth more worthy to destroy?” Will Goku and the others really be able to stop the God of Destruction?!

Akira Toriyama has been deeply involved in the film's story and designs from the early screenwriting stages. Masahiro Hosoda (Dragon Ball Z episode director, Nangoku Shounen Papuwa-kun) is directing at Toei off a script by Yūsuke Watanabe (live-action 20th Century Boys trilogy, Gantz, Bloody Monday, Future Diary).

The film will open in Japan on March 30.