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Why isn't there an anime/manga trade show?




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Emerje



Joined: 10 Aug 2002
Posts: 7550
Location: Maine
PostPosted: Wed Apr 30, 2003 1:22 am Reply with quote
I'm not saying it's a good idea or not, but I suddenly realized there isn't one. Electronic gaming has E3 and toys have Toy Fair, so why isn't there anything for anime? I understand that anime and manga are sometimes shown off at those same shows and at just about every major anime con in the world, but why nothing more specific? Just one big trade show that's closed to the public where industry buyers can get an idea of what the latest titles are and the media can get a first hand look at the new products and talk face to face with the distributers and reps without having to talk over pushy otaku.

It doesn't really seem like that bad of an idea, it's certainly been proven effective in other areas (though Toy Fair this year was a bit lacking). Done right it would give fans something to look forward to every year. However I can certainly see why the industry wouldn't want to mess with a good thing and just stick with things the way they are.

Any thoughts?

Emerje
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nagash



Joined: 23 Jan 2002
Posts: 280
PostPosted: Wed Apr 30, 2003 1:42 am Reply with quote
It would be an interesting trade show, but doesn't AX already hold an industry meeting (not open to the public)?
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LordByronius
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Joined: 06 Feb 2002
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Location: Philippe for America! He is five.
PostPosted: Wed Apr 30, 2003 2:08 am Reply with quote
There is an anime trade show. In Japan.
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Ferquin



Joined: 09 Dec 2002
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Location: Renton, WA, USA
PostPosted: Wed Apr 30, 2003 2:37 am Reply with quote
If anything, the closest you'd get would be cons. To be specific, the larger cons like AX or those really huge ComicCons. Other than that, uh, that's about it.
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Emerje



Joined: 10 Aug 2002
Posts: 7550
Location: Maine
PostPosted: Wed Apr 30, 2003 3:35 am Reply with quote
nagash wrote:
It would be an interesting trade show, but doesn't AX already hold an industry meeting (not open to the public)?


Does it? That's what I'd like to know.

LordByronius wrote:
There is an anime trade show. In Japan.


True, but they also have Game shows (several at that) and toy shows (Like the Tokyo Toy Show), but where's our anime trade show?

Ferquin wrote:
If anything, the closest you'd get would be cons. To be specific, the larger cons like AX or those really huge ComicCons. Other than that, uh, that's about it.


Yeah, that's what I'm thinking. The thing is those same shows (AX and SDCC) also tend to show off related games and toys and still have their yearly trade events. Maybe it's just too soon and the industry is just too young for such a thing.

Emerje
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ThePhatBishounen



Joined: 27 Apr 2003
Posts: 26
Location: OSM Central
PostPosted: Wed Apr 30, 2003 3:37 am Reply with quote
LordByronius wrote:
There is an anime trade show. In Japan.


Why in the world would you want a Japanese animation trade show in Japan?!?

Geez, some people! Rolling Eyes

I suppose though the real question is, do we really an actual trade show for anime in the US? I think cons pretty much take up any slack that would be needed.
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nagash



Joined: 23 Jan 2002
Posts: 280
PostPosted: Wed Apr 30, 2003 4:24 am Reply with quote
I just checked out AX's website and there is no listing in the events section for an industry meeting.
I do remember, however, in previous years listings there was an announcement for an industry meeting (invite only, I might add). That's why I figured that AX would count as the industry meeting.

I always remembered industry meetings to be off limits to the general public, where anyone can get into a normal convention.
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cyrax777



Joined: 05 Mar 2003
Posts: 1825
Location: the desert
PostPosted: Wed Apr 30, 2003 4:49 pm Reply with quote
AX is about the closest thing to a anime verison of E3 your going to get in the states.
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LordRobin



Joined: 25 Feb 2003
Posts: 354
Location: Akron, OH
PostPosted: Wed Apr 30, 2003 6:29 pm Reply with quote
Anime Expo is a trade show in every sense but the official one. Every industry member with money to spend shows off their wares in big, loud, expensive displays. And with so many important people in one place, you just know deals go down there every year.

(I know this is off-topic, but ADV's display at AX last year was really something else. I think they had their own little video theater, and that tall platform from which they threw goodies to the crowd.)

------RM
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Tempest
I Run this place.
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Joined: 29 Dec 2001
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PostPosted: Wed Apr 30, 2003 6:33 pm Reply with quote
LordRobin wrote:
(I know this is off-topic, but ADV's display at AX last year was really something else. I think they had their own little video theater, and that tall platform from which they threw goodies to the crowd.)


The two floor display has apparently been replaced this year with something different, also two floors if I remember.

The theatre was Bandai
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isaacada1



Joined: 04 Sep 2002
Posts: 779
Location: Snohomish, WA
PostPosted: Thu May 01, 2003 3:21 am Reply with quote
The only industry owned anime convention/festival in the USA is the Big Apple Anime Festival(BAAF). They are majority owned by Central Park Media. There' several minority owners as well in it.

The SPJA is the parent orgainization of Anime Expo(AX). It states on the SPJA website that AX is a trade show.
http://www.spja.com/profile.html

Origins is a gaming convention that is owned by GAMA, the adventure gaming industry orgainization. GAMA can be paralleled with the IDSA, which is the parent orgainization for E3.

In Japan, there's the 2nd year event called the Tokyo International Anime Fair that took place in March. This event is used to promote anime around the world. It is advertised as a trade show and is promoted through the Japanese Government as such.
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