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Jewelpet Sweets Dance Princess Film's Promo Streamed

posted on by Crystalyn Hodgkins
1st film in Jewelpet magical girl franchise to open in Japan on August 8

The official website for the first film in the Jewelpet magical girl anime franchise began streaming a 34-second promotional video for the film on Thursday. (To view the video, scroll down and click on "ムービー" on the linked website.) The film, titled Eiga Jewelpet Sweets Dance Princess, will open in theaters in Japan on August 11.

Hiroaki Sakurai (Di Gi Charat, Maid Sama!) will direct the film off of scripts by Takashi Yamada (Inuyasha, Yumeiro Pâtissière). Studio Comet will produce the animation for the film as it has for the previous three television anime series.

The story of the film is set in Sweetsland, a country next to Jewelland. Ruby and the other Jewelpets are celebrating the birthday of the princess with dancing. However, during the preparations for the birthday party, a mysterious object appears from the skies. In the object is a Sweetspet boy, whose identity is unknown.

Sanrio and Sega Toys launched their Jewelpet character and toy line in 2008, and the first Jewelpet anime followed a year later. Each Jewelpet toy is a stuffed animal; in the storyline, these pets belonged to magicians in "Jewelland" and can use magic themselves, thanks to their round jewel eyes. They study every day to learn how to use magic.

A fourth television series, titled Jewelpet Kira☆Deco—!, will premiere on April 7.

[Via Moon Phase]

Image © '08, '12 Sanrio/Sega Toys

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