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NEWS: Crunchyroll Reports 200,000+ Paid Subscribers


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Stark700



Joined: 30 Jan 2012
Posts: 11674
Location: Earth
PostPosted: Sat Mar 23, 2013 2:44 am Reply with quote
Damn, CR sure are earning revenues now. Well, wondering when they will hit the 300k mark.
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dtm42



Joined: 05 Feb 2008
Posts: 14082
Location: currently stalking my waifu
PostPosted: Sat Mar 23, 2013 2:52 am Reply with quote
Wow, they signed up half their subscribers in the last six months? Sounds like they are really picking up steam.

Article wrote:
With subscriptions starting at US$6.95 per month (not counting discount sales), the animeanime.jp website estimated that monthly subscription revenues would be well over 100 million yen (about US$1 million).


Nuh, you don't say.

$6.95 x 200,000 = $1,390,000

$1,390,000 > $1,000,000

You don't have to be a maths genius to work that one out.
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walw6pK4Alo



Joined: 12 Mar 2008
Posts: 9321
PostPosted: Sat Mar 23, 2013 3:13 am Reply with quote
That's enough to fund one reasonably low budgeted show per month on gross revenue. I don't know what it costs to run CR, or what they actually pay back to Japan.
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yuna49



Joined: 27 Aug 2008
Posts: 3469
PostPosted: Sat Mar 23, 2013 3:15 am Reply with quote
Some people are paying $12/month to watch live-action K- and J-dramas as well as anime. Given their growing popularity in the West, they have probably driven subscriptions as well. If 10% of CRs subs are paying the $12/month rate, that would add another $100,000 or so to monthly revenues.

CR also collects advertising revenues for viewings by non-subscribers. As I have always subscribed, I have no idea how many ads are shown per episode. I wouldn't be surprised to learn that a substantial chunk of the audience for shows like Naruto Shippuden or Bleach are not subscribers.
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Hybridbloodszak



Joined: 30 Nov 2012
Posts: 31
PostPosted: Sat Mar 23, 2013 3:24 am Reply with quote
Really glad for the company! A great service that does what it advertises and picks up 90% of the simulcasts per season and available on a crap ton of devices.

Hope they keep it up with the seasons moving forward especially with more competitors coming into the fold like DAISUKI
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invalidname
Contributor



Joined: 11 Aug 2004
Posts: 2199
Location: Grand Rapids, MI
PostPosted: Sat Mar 23, 2013 5:40 am Reply with quote
dtm42 wrote:
You don't have to be a maths genius to work that one out.

It's possible Crunchy crossed the $1mil/mo threshold a while ago if you figure in ad revenue as well, but ANN may have wanted to hold off calling this milestone until it was (as you note) utterly indisputable.

At any rate, congrats to Crunchyroll. This is great news.
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dtm42



Joined: 05 Feb 2008
Posts: 14082
Location: currently stalking my waifu
PostPosted: Sat Mar 23, 2013 5:50 am Reply with quote
Yeah, but they didn't need to quote a Japanese website as a source. That was unnecessary.

But you're right, it is great news for Crunchyroll. And to think they used to be an illegal source of Anime, and now they're legit and making money. Good on them.
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here-and-faraway



Joined: 21 Jun 2007
Posts: 1509
Location: Sunny California
PostPosted: Sat Mar 23, 2013 7:03 am Reply with quote
I'm glad they're doing well. I've subscribed for two years and will renew again this year.
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ConanSan



Joined: 13 Jun 2007
Posts: 1818
PostPosted: Sat Mar 23, 2013 7:09 am Reply with quote
Good on them. With the introduction of PS3 streaming, watching anime in Pace with japan has never been easier.
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Mr. sickVisionz



Joined: 28 Oct 2007
Posts: 2103
PostPosted: Sat Mar 23, 2013 8:01 am Reply with quote
Congrats to them. Launching on consoles probably had a lot to do with that massive increase in subs. I've always found it easy to connect a laptop to a TV but being on consoles that already lived under televisions helped... plus it exposes them to 100+ million extra people.

I'd love to see crowd funding physical releases added to their lineup. This is probably the only way stuff like Erin the Beast Player would see a US release.
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Blood-
Subscriber



Joined: 07 Mar 2009
Posts: 21258
PostPosted: Sat Mar 23, 2013 8:08 am Reply with quote
Well done, CR! Don't forget that in addition to subscription fees and advertising revenue, they might also be making a little pocket change through their CR store and daily deals. I love that site and wish them the very best.
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Niyari



Joined: 02 Apr 2011
Posts: 322
PostPosted: Sat Mar 23, 2013 8:21 am Reply with quote
WTB Vita app..
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j Talbain



Joined: 27 Oct 2010
Posts: 279
Location: Toronto, Ontario
PostPosted: Sat Mar 23, 2013 8:44 am Reply with quote
Such a better service than NeonAlley
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ZepysGirl



Joined: 14 Jun 2010
Posts: 470
Location: NY, NY
PostPosted: Sat Mar 23, 2013 8:45 am Reply with quote
yuna49 wrote:
CR also collects advertising revenues for viewings by non-subscribers. As I have always subscribed, I have no idea how many ads are shown per episode. I wouldn't be surprised to learn that a substantial chunk of the audience for shows like Naruto Shippuden or Bleach are not subscribers.


Let's see, I was watching La Corda d'Oro last week... Going off memory, there's one commercial before it starts, two at the halfway point, and one if you wait for the episode to end instead of just clicking to the next one. But I'm kind of confused on how they do commercials, because sometimes I swear I don't get any. When I was watching Otome Yokai Zakuro as it aired, I don't remember getting any commercials.
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cche7



Joined: 29 Nov 2003
Posts: 96
PostPosted: Sat Mar 23, 2013 8:57 am Reply with quote
I'm proud to say that I am one of the many paid subscribers. Hopefully more people will sign up and help support the industry
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