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Daily Video: Koji Morimoto, 4°C's Anti-Smoking Anime

posted on by Egan Loo
French institute commissions Animatrix's co-director, studio on 10-minute short

France's L'Institut national de prévention et d'éducation (The National Institute for Preventive and Health Education) commissioned director Kōji Morimoto and his Studio 4°C to animate a 10-minute "interactive" animated short to discourage first-time smokers. The video above is the 33-second trailer, and the campaign's official website will open on November 16. A version will be released in schools in France along with flyers and a graphic novel version. The trailer will also run before theatrical screenings of Harry Potter and the Deathly Hallows from November 24 to December 28.

Before this short, Morimoto worked on The Animatrix, Genius Party, and Memories. He had also previously worked on music videos for Ken Ishii, Hikaru Utada, Glay, System 7, Genki Rockets, Tamurapan, Masterlink, and others.

[Via Catsuka]


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