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Anime Expo® 2008 Battle of the Bands Call for Entries

New Year … New Bands … New Challenge


Anaheim, California (March 14, 2008) — New Year. New Anime. New Music. New
Bands. New Challenge! Prepare your band for battle as Anime Expo® presents
the Battle of the Bands at this year's Anime Expo® 2008 held from July 3-6,
2008 at the Los Angeles Convention Center in Los Angeles, CA. More
information can be found on the website www.anime-expo.org
<http://www.anime-expo.org> .

Interested bands can enter the event beginning March 14th, 2008 via mail by
submitting a video recording of their band's performance to:

BOTB c/o SPJA
1733 South Douglass Road, Suite F
Anaheim, CA 92806

Bands will also be able to submit entres via downloading their band's video
performance online at www.anime-expo.org/botb
<http://www.anime-expo.org/botb> at a later date.

All entries must be received no later than May 20th, 2008. All rules can be
found online at www.anime-expo.org/botb.

Prizes will be announced on the Battle of the Bands website at a later date.

For full description of the event and rules, please go to
www.anime-expo.org/botb.

Attendees, Press and Industry Members are also encouraged to view the video
coverage site of the 2007 convention at www.AXBackstage.org
<http://www.AXBackstage.org> .

This year's Red & Black Sponsors are FUNimation and ImaginAsian Television.
Gold Sponsor is Digital Manga Publishing. Silver Sponsor is Gaia Online.
Patron Sponsors are Central Park Media and COPIC Markers.

About Anime Expo®
Located in Los Angeles, California - Anime Expo®, the nation's largest
anime/manga convention, serves to foster trade, commerce and the interests
of the general public and animation/ comics industry. This event serves as
a key meeting place for the general public to express their interest and
explore various aspects of anime/manga, as well as for members of the
industry to conduct business. AX 2008 will be held July 3 – July 6, 2008 at
the Los Angeles Convention Center in Southern California. More information
can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation
The Society for the Promotion of Japanese Animation (SPJA) is a non-profit
organization with a mission to popularize and educate the American public
about anime and manga, as well as provide a forum to facilitate
communication between professionals and fans. This organization is more
popularly known by its entertainment property – Anime Expo®. More
information can be found at its website (<www.spja.org>
).

The statements made in this press release that are not historical facts are
"forward-looking statements." These forward-looking statements are based on
current expectations and assumptions that are subject to risks and
uncertainties. The Company cautions readers of this press release that a
number of important factors could cause Anime Expo®/SPJA's actual future
results to differ materially from those expressed in any such
forward-looking statements. Such factors include, without limitation,
product delays, industry competition, rapid changes in technology and
industry standards, protection of proprietary rights, maintenance of
relationships with key personnel, vendors and third-party developers,
international economic and political conditions. The Company may change its
intention, belief or expectation, at any time and without notice, based upon
any changes in such factors, in the Company's assumptions or otherwise. The
Company undertakes no obligation to release publicly any revisions to any
forward-looking statements to reflect events or circumstances after the date
hereof or to reflect the occurrence of unanticipated events.

###


Addendum A

Battle of the Bands Rules

1. Auditions will start being accepted March 14th, 2008, either online at
www.anime-expo.org/botb or by sending it via snail mail to the following
address:
BOTB c/o SPJA
1733 South Douglass Road, Suite F
Anaheim, CA 92806
2. Auditions must be received no later than May 20th, 2008.
3. Auditions must include an audio and/or video recording of your
performance, a pic of the entire band, and the BOTB entry form, which is
found on the entry page.
4. Auditions must include an audio & video recording of your performance and
a listing of band members & song info (song name, relevance, etc.).
5. Song choices must fall below one of the following categories:
-Anime TV series/OVA/Movie (Opening/Ending/Main Theme/Soundtrack)
-Anime-Themed Videogame (Opening/Ending/Main Theme/Soundtrack)
6. Performances must be no longer than 5 min. in length.
7. No more than 10 members per band allowed.
8. All band members must be present in the audition.
9. No professionals are allowed to participate. Any performers who are
found out to be as such will be disqualified.
10. There must be at least one instrument used during the performance, no
acapella.
11. The top finalists will be contacted by BOTB staff by June 1st, 2008 to
confirm their participation in the at-con performance. A list of the
finalists will be posted on the Anime Expo® and BOTB websites on June 1st,
2008.
12. If chosen as one of the finalists, your performance piece will be the
same as your audition piece.
13. Please note that no instruments or equipment will be provided, with the
exception of mics.

*Rules are subject to change*


PHOTO EDITORS, PLEASE NOTE: Photos are available to the media. Please call
Chase Wang at (310) 869-8030 or send an e-mail to [email protected] to
request materials.


CALENDAR EDITORS, PLEASE NOTE:

The Society for the Promotion of Japanese Anime presents Anime Expo® 2008.

WHO: Society for the Promotion of Japanese Animation
Industry giants
Guests from Japan and the U.S.
Exhibit Hall
Main Events
Concerts
Live Programming
Artist Alley
Screenings
Dances
Arcade
Red & Black Sponsors include: FUNimation and
ImaginAsian TV
Gold Sponsors include: Digital Manga Publishing
Silver Sponsors include: Gaia Online
Patron Sponsors include: COPIC and Central Park
Media

WHAT: Nation's largest 24 Hour anime/manga convention serving over
44,000+ unique attendees in 2007.

WHEN: Thursday, July 3, 2008 through Sunday, July 6, 2008

WHERE: Los Angeles Convention Center, 1201 South Figueroa Street; Los
Angeles, CA 90015

ADMISSION:

Registration Type Dates Price
Children ages 5 and under Anytime Free
4-Day Child (children ages 6-12) Anytime $30

Early Jan 1st to March 17th
4-Day Attendee $50
2-Day Attendee $45
1-Day Attendee $25

Regular March 18th to June 1st
4-Day Attendee $55
2-Day Attendee $45
1-Day Attendee $25

Late June 2nd to July 6th
4-Day Attendee $60
2-Day Attendee $45
1-Day Attendee $25

At the door* July 3rd to July 6th
4-Day Attendee $65
2-Day Attendee $50
1-Day Attendee $25
*At the door registration refers to badges purchased at the Los Angeles
Convention Center during the convention. Those who choose to register at the
Anime Expo® registration site will be subject to the fees listed in the “At
the door” category. However, online registrations made during the convention
are considered “Late” and will be charged according to the prices listed in
the “Late” category. Please note that you will save $5 by registering
online!

FOR MORE INFORMATION: Visit the Anime Expo® 2008 website at:

http://www.anime-expo.org or call (310) 869-8030

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