Pokémon Celebrating Return of "Gotta Catch 'Em All"

Pokémon Celebrates the Return of “Gotta Catch 'Em All”

New Pokémon Music Video by Electronica Artist Pogo Launches Today

BELLEVUE, WA—September 16, 2013—“Gotta Catch 'Em All,” the phrase that became a fan favorite when Pokémon landed in the United States in 1998, is back in time to celebrate the October 12 worldwide launch of Pokémon X and Pokémon Y for the Nintendo 3DS family of systems. As part of the celebration, The Pokémon Company International is debuting a brand-new Pokémon music video, “Catchatronic,” playing now at YouTube.com/Pokemon. Produced by world-renowned electronica artist Pogo, the music video takes the essence of “Gotta Catch 'Em All” and mashes it up with iconic Pokémon animation.

The music video leads fans to GottaCatchEmAll.com, where they can unlock numerous virtual Poké Balls on the website to reveal Pokémon from the Pokémon X and Pokémon Y video games, receive cool Pokémon-themed digital gifts, and get a chance to win weekly prizes like Nintendo 3DS XL systems and downloadable copies of Pokémon X and Pokémon Y. To unlock the virtual Poké Balls, fans will need to search for special codes hidden across the Internet. Join the Pokémon Gotta Catch 'Em All Hunt today through October 12 for a chance to win weekly prizes.

Watch the Pogo video, “Catchatronic,” at YouTube.com/Pokemon. #gottacatchXY

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