Sanrio's Gudetama Game Gudetamarun Now Available at a Special Price for a Limited Time on Nintendo Switch

Sanrio's Beloved Character Gudetama Stars in Laid-Back Side-Scrolling Action Game Gudetamarun, Now Available on Nintendo Switch(TM)

Tokyo, April 8, 2026 — Opera House Co., Ltd. is pleased to announce that Gudetamarun—a laid-back side-scrolling action game featuring Sanrio's popular character Gudetama—is now available at a special price on Nintendo eShop.

As part of the “OperaHouse Spring Campaign,” the Nintendo Switch(TM) version of Gudetamarun will be available at a special price for a limited time from April 8 to April 13, 2026.

In celebration of the Easter season, players can enjoy Gudetama's relaxed and whimsical adventure.

In Gudetamarun, players guide Gudetama as it rides various vehicles through side-scrolling stages, blending laid-back charm with engaging action gameplay.

Players can adjust Gudetama's “motivation” level—high, normal, or low—which affects movement and jumping behavior. By skillfully managing this system, players navigate obstacles, overcome unique stage gimmicks, and aim for the goal.

While the controls are simple and accessible to a wide range of players, each stage features different environments and mechanics, offering depth and variety as players progress.

With Gudetama's adorable animations, a charming world, and a satisfying gameplay rhythm, Gudetamarun delivers an enjoyable experience for players of all types.

■ Campaign Information
OperaHouse Spring Campaign
Period: April 8 – April 13, 2026 (6 days)
Special Price: Available for a limited time

■ Key Features

* A laid-back side-scrolling action game starring Sanrio's beloved
character Gudetama
* Simple and intuitive controls, enjoyable for a wide range of players
* Cute and relaxed animations that capture Gudetama's unique charm
* Stages filled with diverse gimmicks and surprising mechanics
* “Motivation” system (High / Normal / Low) that changes movement and jumping behavior
* 7 themed worlds, each featuring its own boss
* 4 types of unlockable vehicles as players progress

■ Official Trailers (Multilingual – YouTube)

* English: https://www.YouTube.com/watch?v=H7e1NgD9THo

■ Nintendo eShop (Regional Links)

* United States:
https://www.Nintendo.com/us/store/products/gudetamarun-running-Gudetama-but-Gudetama-wants-to-be-gudegude-switch/

■ Product Information
Title: Gudetamarun
Platform: Nintendo Switch(TM)
Genre: Laid-Back Side-Scrolling Action
Release Date: September 18, 2025
Languages: Japanese, English, Simplified Chinese, Traditional Chinese, French, German, Italian, Spanish, Portuguese, Dutch, Korean
Publisher: Opera House Co., Ltd.
Price: Please check your local Nintendo eShop for pricing

© 2026 SANRIO CO., LTD. APPROVAL NO. G670024

■ Company Information
Opera House Co., Ltd.
Official Website: https://operahouse.co.jp/