HoneyWorks Teams Up With Sanrio Characters for Theme Park Event, Performance

posted on by Jennifer Sherman

"Monster creator unit" HoneyWorks is teaming up with Sanrio characters My Melody and Kuromi for a special collaboration this summer. The "HoneyWords x My Melody in Sanrio Puroland" event will run at the Sanrio Puroland theme park in Tokyo from June 30 to July 20.

LIP×LIP, a HoneyWorks-produced group made up of Kouki Uchiyama and Nobunaga Shimazaki, appears with My Melody and Kuromi in the collaboration visuals. Both pairs wear interlinked styles inspired by each other.

The theme park event will offer collaboration merchandise, including a special frame for the paid photographs from the Mymeroad Drive attraction. Collaboration illustrations will also be on display.

A special event on July 7 will include performances of music from HoneyWorks' Kokuhaku Jikkō Iinkai romance film series, which includes I've Always Liked You, The Moment You Fall in Love, and Our love has always been 10 centimeters apart. HoneyWorks illustrators Yamako, Mogelatte, and Rocoru will participate in a "live painting" event at the same event. Attendees will receive a postcard with the trio's illustration from the event after the performance ends.

HoneyWorks also recently collaborated with Rohto Pharmaceutical for a series of live-action ads.

Sources: Sanrio Puroland's website, HoneyWorks' website via Nijimen

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