Ricardo Lora Zavala Battles to First Place for Title of Yu-Gi-Oh! TCG World Champion for Central Latin America

MEXICO CITY, Mex. (July 2, 2010) – Guadalajara, Mexico recently played host to Konami Digital Entertainment Inc.'s (KDE) Yu-Gi-Oh! TRADING CARD GAME (TCG) World Championship Qualifier for Central Latin America with Ricardo Lora Zavala winning top honors and an invitation to represent his region at the World Championships in August.

The Expo Guadalajara Convention Center hosted hundreds of players representing five Central Continental countries all vying for the coveted title of Continental Champion and the opportunity to compete in the World Championship in the United States. The Yu-Gi-Oh! TCG World Championship Qualifier was the largest event ever held in Guadalajara.

Zavala squared off against Erick Sanchez Huezca, both hailing from Mexico, for the title, with their friends and peers cheering during the much anticipated finals matchup. Zavala and Huezca played Flamvell Cat and Blackwings decks, respectively.

“The World Championship Qualifier events in Guadalajara were a thrilling experience for the Duelists. We fully expected intense matches from Duelists who have traveled from countries throughout Central Latin America but got more than we bargained for. There were some truly amazing players Dueling this past weekend,” said Yumi Hoashi, Vice President for Konami Digital Entertainment, Inc.

Prizing information:

• 1st place –Travel and accommodations to Yu-Gi-Oh! TCG World Championship to be held in Long Beach, CA (USA); Trophy; Dark End Dragon Prize Card; Complete set of Gold Series 3 and a complete set of Super Rare Yu-Gi-Oh! Championship Series Prize Cards, Day of sightseeing including a Disney Park Hopper pass; Personalized hoodie sweatshirt; Customized 120 min. mini-video camera.

• 2nd place –Trophy; Complete set of Gold Series 3; Dark End Dragon Prize Card; 16GB personal music player

• 3rd – 4th place –Trophy; Dark End Dragon Prize Card, 8GB personal music player

• 5th – 8th place –32 GB personal music player

• Top Cut – Top Cut Game Mat

Additionally, all players received a pack of World Championship Qualifiers 2010 Card Sleeves and a World Championship Qualifier 2010 Game Mat.

The Guadalajara World Championship Qualifier also offered exciting Yu-Gi-Oh! TCG public events during the weekend extravaganza which included Win-A-Mat tournaments, Go for the Gold, and ATTACK OF THE GIANT CARD!! for all ages, and Dragon Duel tournaments for Duelists aged 12 and under.

For more information on Konami Digital Entertainment, Inc., the Yu-Gi-Oh! TRADING CARD GAME or country specific Championship series event details, please visit www.yugioh-card.com.

About The Yu-Gi-Oh! TCG

The Yu-Gi-Oh! TRADING CARD GAME is the #1 trading card game in the world with over 22 billion cards sold. It is a game of strategy, where players create individual Decks of cards collected from Structure Decks and Booster Packs. Two players engage in a Duel while using cards that represent powerful Monsters, magical Spells and surprising Traps. Duelists with well-constructed Decks, dominating monsters, solid strategy and good fortune are the victors in the Yu-Gi-Oh! TCG. Konami Digital Entertainment, Inc. is the exclusive licensee and rights holder to the Yu-Gi-Oh! TCG in North America and Latin America.

About Konami

Konami is a leading developer, publisher and manufacturer of electronic entertainment properties and traditional trading card games. Konami's software titles include the popular franchises Metal Gear Solid, Silent Hill, DanceDanceRevolution and Castlevania, among other top sellers. Konami is also the manufacturer of the wildly popular Yu-Gi-Oh! TRADING CARD GAME, which has sold more than 22 billion cards worldwide. The latest information about Konami can be found on the Web at www.konami.com. Konami Corporation is a publicly traded company based in Tokyo, Japan with subsidiary offices, Konami Digital Entertainment Co., Ltd. in Tokyo, Japan, Konami Digital Entertainment, and Inc. in the United States and Konami Digital Entertainment GmbH in Frankfurt, Germany. Konami Corporation is traded in the United States on the New York Stock Exchange under the ticker symbol KNM. Details of the products published by Konami can be found at www.konami.com.

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