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Animax Asia Signs New Output Deal with GDH

Animax seals new output deal with Japan's leading animation
studio GONZO to bring latest edgy animation to Asia.
SINGAPORE 21 June 2006 - Animax Asia announces today a new long term output deal with GONZO, Japan's leading animation studio. The output deal will commence immediately for Animax to bring to Asian viewers the latest and hottest animation first and exclusively outside of Japan. Asia viewers will now get the chance to watch anime programmes from GONZO soon after Japan viewers.

Betty Tsui, Vice-President of Animax, Programming and Production, is thrilled at the opportunity to have Animax viewers in Asia experience innovative animation offerings from GONZO. She says, “We are delighted to have a strong partner like GONZO as the studio's original creative direction is in sync with Animax's overall strategy to provide world-class anime entertainment for the youth of today. With the recent launch of the Animax refresh campaign, the timing of this output deal is a fantastic opportunity for both Animax and Gonzo to showcase more unique anime that wows and inspires viewers.”

Responsible for some of the most innovative and stylish animation using 2D and 3D computer graphic techniques, GONZO has brought to viewers around the world extremely popular titles like Samurai 7, The Count of Monte Cristo, and Hellsing. The synergy of GONZO and Animax is apparent as both partners strive to provide the youth and young adult market with varied and quality programme offerings that wow audiences.

GDH K.K. International, the international arm of GDH K.K. which owns GONZO, is delighted that Animax has made such a strong commitment to GONZO. Arthur Smith, President of GDH K.K International, says, “Viewers in Asia will see a lot more of GONZO. GONZO hopes to become a really well-known brand among anime fans and the mainstream audience. We believe that working with a great partner like Animax will help us achieve this.”

With a reach of over 25 million households across Asia 24 hours a days, the new partnership represents enormous potential for GONZO to showcase its new titles and become a household name in the Asia region.

Rolling out the output deal is the spectacular animation creation, Trinity Blood. Having premiered first and exclusively in Hong Kong on 1 June 2006, Trinity Blood is broadcast on Animax every Thursday at 10pm.

[ About Animax Asia ]
Launched on 1 January 2004, Animax Asia is the first 24-hour cable and satellite TV channel exclusively dedicated to Japanese animation (anime) programming, featuring the most engaging and cutting edge programmes from top animation studios and producers in Japan. Animax now reaches over 25 million households across Asia, 24 hours a day, 7 days a week. Animax Asia is broadcast region-wide from Singapore via five dedicated, highly customized services for Taiwan, Hong Kong, South Asia, Southeast Asia and Philippines. Animax Asia is a Sony Pictures Entertainment company. More information about Animax Asia and its programme line-up can be found at www.Animax Asia.com, www.Animax-taiwan.com, www.Animax-hk.com, www.Animax-sa.com and www.animaxtv.co.kr.

[ About GONZO ]
GONZO is a production brand of the GDH group and aims at producing high budget animation for teens and young adults. GONZO has released popular anime titles like Samurai 7, Black Cat and Trinity Blood and is highly respected among trendsetting anime fans around the world.

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