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Lolita Fashion Day at Kinokuniya

NEW YORK ANIME FESTIVAL, NEW YORK ASIAN FILM FESTIVAL,
TOKYOPOP, AND KINOKUNIYA CREATE A DAY OF JAPANESE FASHION

Norwalk, CT, May 29, 2008: The New York Anime Festival (NYAF) today announced it is partnering with the New York Asian Film Festival and TOKYOPOP to celebrate Lolita Fashion Day at the largest Japanese bookstore in North America -- New York City's Kinokuniya Bookstore. Taking place Saturday, June 6 in celebration of International Lolita Day, Kinokuniya Bookstore, located at 1073 Avenue of the Americas in Manhattan, will present a day-long series of activities highlighting the diverse world of cute, cool, elegant, and hip Lolita fashion in modern Japan.

"We're proud to help create Lolita Fashion Day at Kinokuniya," New York Anime Festival Show Manager Lance Fensterman said. "Lolita fashion's becoming an iconic ambassador of Japanese culture in America, and the New York Anime Festival couldn't be happier bringing this fashion to New York City -- the fashion capital of the world."

Kinokuniya's Lolita Fashion Day will include a selection of special activities aimed at Lolita fashionistas and New Yorkers up for a unique experience…

Kinokuniya Lolita Fashion Day Events

Gothic & Lolita Bible Giveaway: Any customer who comes into Kinokuniya Bookstore at 1073 Avenue of the Americas on Saturday, June 6 can enter to win a selection of Lolita items from TOKYOPOP's Gothic & Lolita Bible. Items in the giveaway include Ergi black bloomers with bow trim, an Angelic Pretty long-sleeved black bolero jacket with bows and lace trim, an Angelic Pretty cotton sailor blouse with lace trim, an Angelic Pretty white wallet with bow, and a HN+nois lock and key necklace. The giveaway is located beside Kinokuniya's cashier, and winners will be drawn, contacted, and their prizes mailed the week of June 7th.

Café Zaiya Sweet Treats: Any customer who comes into Kinokuniya's Café Zaiya wearing Lolita fashion will receive a selection of complimentary sweets with their order.

Gothic & Lolita Bible Photoshoot: TOKYOPOP's Gothic & Lolita Bible and photographer Anna Fischer present a special Lolita photoshoot from 1-2 PM on Kinokuniya's second floor. Photographs taken at Lolita Fashion Day will appear on tokyopop.com. Come by Kinokuniya during this photoshoot to have your fashion and smile on display for Lolitas across the USA.

New York Asian Film Festival Preview: Join Subway Cinema's Marc Walkow from 3-4 PM as he previews this summer's New York Asian Film Festival (June 19 - July 5), the eighth edition of what The New York Times called "one of the city's most valuable events" and what The Village Voice proclaimed to be a "super-freaky mega-mix of art house and grindhouse." Learn first-hand about the festival's most exciting Japanese (and other) cinematic offerings and watch selected trailers and clips from some of the films, such as 20TH CENTURY BOYS, PRIDE, THE MAGIC HOUR, ANTIQUE, LOVE EXPOSURE, and more. You'll also hear about the festival's many guests and special events and be able to pick up screening schedules and festival postcards.

Kinokuniya Bookstore, the New York Anime Festival, the New York Asian Film Festival, and TOKYOPOP invite anime fans, Lolitas, and New Yorkers up for an unforgettable experience to come out to Kinokuniya's Lolita Fashion Day on Saturday, June 6!

ABOUT KINOKUNIYA:
Japanese Arts, Cooking, Fashion and Anime. More than a bookstore, Kinokuniya is a community where New Yorkers gather to relax, sit at a café, and meet internationally acclaimed writers and artists. Kinokuniya is the New York subsidiary of Kinokuniya Company, LTD, the world's leading Japanese bookstore which operates 84 stores internationally. Founded in 1927, Kinokuniya's first store opened in the Shinjuku district of Tokyo. Today, Kinokuniya has developed into a large-scale bookstore chain with the goal of providing Japanese living abroad with information from home as quickly as possible and introducing Japanese tradition and culture to the local community. For more information please visit the flagship US store location at 1073 Avenues of the Americas (between 40th and 41st Streets) or on the web at Kinokuniya.com.

ABOUT THE NEW YORK ASIAN FILM FESTIVAL:
Launched in 2002, Subway Cinema's New York Asian Film Festival (NYAFF) is America's leading and most influential showcase for popular Asian cinema. Each year, the Festival selects over 40 feature films, considering only the best, the strangest, and the most entertaining of the recent titles. To date, the Festival presented over 170 films from China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Pakistan, Philippines, Taiwan, Thailand, and Vietnam, including the works of Park Chan-wook, Patrick Tam, Takashi Miike, Andrew Lau, Feng Xiaogang, Kim Jee-woon, Lee Myung-se, Suzuki Seijun, Johnnie To, Sion Sono, Shinya Tsukamoto, Kiyoshi Kurosawa, Kim Ki-duk, Ryu Seung-wan, Xiao Jiang, Shunji Iwai, and many others. The 2009 edition of the festival runs from June 19 - July 5 at New York's IFC Center and Japan Society. For more information and updates, go to subwaycinema.com.

ABOUT TOKYOPOP:
TOKYOPOP is hailed as a leading youth-oriented entertainment brand and an innovator of manga creation, with a revolutionary artistic vision that transcends countless platforms. From the introduction of the first-ever extensive manga publishing program in North America, to the development of its manga-originated intellectual properties into film, television and digital entertainment, TOKYOPOP has changed the way teens experience pop culture. The company's global reach has expanded to Europe and Asia, with recent offices opening in the UK and Germany and upcoming partnerships in Australia and China, in addition to its original Los Angeles and Tokyo operations. With millions of fans logging onto the new social networking site TOKYOPOP.com, reading its books, which are licensed in 41 countries in more than 20 languages, and watching its DVDs and television programs, TOKYOPOP's award-winning catalogue of licensed and original properties has made the company a visionary in an ever-growing teen entertainment marketplace. Visit TOKYOPOP.com for additional information.

ABOUT THE NEW YORK ANIME FESTIVAL:
The New York Anime Festival takes place September 25-27, 2009 at the Jacob K. Javits Center in Midtown Manhattan and is organized by Reed Exhibitions, the creators of New York Comic Con. The New York Anime Festival showcases the best of anime pop culture, including the latest anime, manga, Japanese cinema, music, and games, and anime-influenced comics, animation, and films from around the world. The festival features exclusive and extensive screenings, a gala cosplay masquerade, sessions with the some of the biggest names in anime from Japan, Asia, and America, and explores the Japanese cultural experience with displays of both traditional and cutting-edge Japanese life. Further information can be found at newyorkanimefestival.com.

ABOUT REED EXHIBITIONS:
The New York Anime Festival is operated by Reed Exhibitions, the world's leading events organizer. In 2007, Reed brought together over six million industry professionals from around the world generating billions of dollars in business. Today, Reed events are held in 38 countries throughout the Americas, Europe, the Middle East, and Asia and organized by 39 fully staffed offices. Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2006, Reed Elsevier made adjusted profit before taxation of £1,052 million on turnover of £5,398 million.

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