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NEWS: Apple Files Opposition to Dept. of Justice Settlement


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Tenbyakugon



Joined: 11 Jan 2012
Posts: 789
Location: Ohio, United States
PostPosted: Fri Aug 17, 2012 5:16 am Reply with quote
Who do you believe more, a corporation known for using underhanded tactics in their markets, or an Attorney General whom attempted to cover up his unintentional supply of arms to foreign militants? Laughing
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mgosdin



Joined: 17 Jul 2011
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Location: Kissimmee, Florida, USA
PostPosted: Fri Aug 17, 2012 5:26 am Reply with quote
Murphy's Law, Sub-Section 1: "Trust No One."

Oh, and "unintentional"? Says who?

Mark Gosdin
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Mesonoxian Eve



Joined: 10 Jan 2012
Posts: 1858
PostPosted: Fri Aug 17, 2012 5:41 am Reply with quote
Hachette was in the news again just this week as it's demanding its authors to sign contracts forcing them to raise prices of ebooks.

This isn't going to bode well for the team who just told the DoJ they're not fixing prices.
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Tenbyakugon



Joined: 11 Jan 2012
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PostPosted: Fri Aug 17, 2012 5:42 am Reply with quote
mgosdin wrote:
Oh, and "unintentional"? Says who?


A high-risk operation to attempt to begin with. I give Holder the benefit of the doubt in that I don't think it was intentional, however to try and cover it up defaces the USDJ and the U.S. government.

Let's watch ourselves; this thread isn't about Fast and Furious.
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walw6pK4Alo



Joined: 12 Mar 2008
Posts: 9322
PostPosted: Fri Aug 17, 2012 5:52 am Reply with quote
Tenbyakugon wrote:
Who do you believe more, a corporation known for using underhanded tactics in their markets, or an Attorney General whom attempted to cover up his unintentional supply of arms to foreign militants? Laughing


The attorney general. He didn't start that program.

As for e-books, those things should be 99 cents maximum. They cost absolutely nothing to distribute, not even server load given how ridiculously small they are. If the original author wants to make money, sell a physical item. If you want your work to be well know and well read, distribute it yourself using your own form of pricing, or give it out for free.
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egoist



Joined: 20 Jun 2008
Posts: 7762
PostPosted: Fri Aug 17, 2012 6:56 am Reply with quote
They should all go to hell in my opinion. In the end there will just be a monetary settlement and they'll all continue doing the same crap, but in a more subtle way this time.
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Xanas



Joined: 27 Aug 2007
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PostPosted: Fri Aug 17, 2012 7:18 am Reply with quote
walw6pK4Alo wrote:

As for e-books, those things should be 99 cents maximum. They cost absolutely nothing to distribute, not even server load given how ridiculously small they are. If the original author wants to make money, sell a physical item. If you want your work to be well know and well read, distribute it yourself using your own form of pricing, or give it out for free.


I'm as anti-IP as they get but this post is nonsense.

So what if they cost nothing? This argument applies to literally any digital file. So if any company bothers selling a digital file, they have to sell it for $0.99 to suit you?

No producer should be under any requirement to meet the demands of a poor/broken understanding of equilibria in economic theory (in this case, the assertion that the price must approach marginal cost in all cases).

It's up to the authors to decide which model they prefer. Insofar as they have preferred to go through third party publishers to this point they think they are getting a greater return on their investment of time than they would get with self-distribution. As for "physical item" this pretty much forces an author to go through someone else, and perpetuates the very system that you are railing against here for pricing things too high.

We don't need the government picking winners or losers. I don't care much about the DOJ settlement. This is a case of the "government giveth, the government taketh away," in a way. But the whole anti-trust/collusion nonsense is complete garbage based on an attempt to force reality to conform to some idiotic assumptions about equilibrium.

The matter of book prices should be left up to buyers and sellers. If the price is too high, there is significant incentive to "cheat" and offer a lower price and break collusion. There can never be a permanent monopoly that is not enforced by some form of violence or coercion because incentives of high profits will encourage competition and suppliers prices will go up if they know they can make greater demands.
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walw6pK4Alo



Joined: 12 Mar 2008
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PostPosted: Fri Aug 17, 2012 8:34 am Reply with quote
It doesn't apply to any digital file. E-Books are text so the server cost isn't even an issue, not like Netflix or YouTube streaming video or even downloading mp3s from iTunes. So yes, they're overpriced.
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Saffire



Joined: 25 Nov 2007
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PostPosted: Fri Aug 17, 2012 8:36 am Reply with quote
walw6pK4Alo wrote:
It doesn't apply to any digital file. E-Books are text so the server cost isn't even an issue, not like Netflix or YouTube streaming video or even downloading mp3s from iTunes. So yes, they're overpriced.
Only if the author doesn't care about making a living from writing. 99 cent ebooks won't sustain anyone other than the reader.
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Gilles Poitras



Joined: 05 Apr 2008
Posts: 476
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PostPosted: Fri Aug 17, 2012 8:47 am Reply with quote
walw6pK4Alo wrote:
It doesn't apply to any digital file. E-Books are text so the server cost isn't even an issue, not like Netflix or YouTube streaming video or even downloading mp3s from iTunes. So yes, they're overpriced.


Not all e-books. Some are illustrated, then there is the issue of royalties to the author, the cost of editing (and good editing is very important), advertising overhead, the cost of office space, the percentage of the book sale that goes to the retailer (including e-retailers) etc.
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Gilles Poitras



Joined: 05 Apr 2008
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Location: Oakland California
PostPosted: Fri Aug 17, 2012 8:49 am Reply with quote
Saffire wrote:
Only if the author doesn't care about making a living from writing. 99 cent ebooks won't sustain anyone other than the reader.


99 cents would not go to the author, the retailer would take a chunk, the publisher another for various costs including server costs and a smaller percentage would go to the author.
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Mesonoxian Eve



Joined: 10 Jan 2012
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PostPosted: Fri Aug 17, 2012 8:53 am Reply with quote
Xanas wrote:
This is a case of the "government giveth, the government taketh away," in a way.

Perhaps you don't understand the implications of the case, but this has nothing to do with the government "giving", and the "taking away" is the collusion to force a price across multiple parties.

This is illegal for a reason. Your statement about book prices being left up to the buyers and sellers is correct, but the DoJ is stating the case is because buyers aren't part of the pricing scheme.

Your foundation of "99 cents" being nonsense is also flawed, because economics states this price will be inevitable, and may very well drop to zero.

It's called competition, and the DoJ is now making sure it exists.

It's going to be a rough few years coming, because too many people think like this:
Saffire wrote:
Only if the author doesn't care about making a living from writing. 99 cent ebooks won't sustain anyone other than the reader.


Now that's nonsense. It's already been proven too many times to be wrong and it only takes one to look at the sales of Angry Birds to see why.
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egoist



Joined: 20 Jun 2008
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PostPosted: Fri Aug 17, 2012 8:56 am Reply with quote
Did eBooks even have a reselling value? How about lending it to a friend? Donating? It's hard to understand why they're almost the same price as a paper copy.
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Saffire



Joined: 25 Nov 2007
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Location: Iowa, USA
PostPosted: Fri Aug 17, 2012 9:04 am Reply with quote
Gilles Poitras wrote:
Saffire wrote:
Only if the author doesn't care about making a living from writing. 99 cent ebooks won't sustain anyone other than the reader.
99 cents would not go to the author, the retailer would take a chunk, the publisher another for various costs including server costs and a smaller percentage would go to the author.
...Obviously? That's a good chunk of the reason why an author (or publisher, etc) would never be able to sustain themselves off of it. Not sure why you're saying that.
Mesonoxian Eve wrote:
Now that's nonsense. It's already been proven too many times to be wrong and it only takes one to look at the sales of Angry Birds to see why.
One example doesn't prove a rule, and the App Store overall proves what I'm saying. A handful of developers strike it rich and 99.99% of them never make a sustainable living off it. Putting an app in the App Store is like playing the lottery; 99 cent ebooks would create the same effect.
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Keonyn
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Joined: 25 May 2005
Posts: 5567
Location: Coon Rapids, MN
PostPosted: Fri Aug 17, 2012 9:27 am Reply with quote
Heh, silly Apple; they do similar under-handed market manipulation in every single other aspect of their business and yet we're supposed to accept on their word that they weren't part of an effort to do the same with e-books? Of course, since they are the most lawsuit happy entity on the planet for years now it is no surprise to hear them push yet more litigation in an attempt to force their interests.
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