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New Blood Lad TV Ad Outlines Home Video Release Extras

Kadokawa began streaming a commercial on Friday to advertise the Blu-ray Disc and DVD releases of the upcoming anime adaptation of Yūki Kodama's Blood Lad manga. The commercial features May'n's opening theme song "ViViD."

The limited-edition DVD and Blu-ray Disc containing the first two episodes will ship on September 27, and will contain the following extras: a 60-page "The Lord of the BLOODLAD" comic booklet drawn by Kodama, a lottery ticket for a chance to go to the "Blood Lad Premium Event in Maihama ~Yume no Kuni no Tonari wa Makai Deshita" event, a drama CD tentatively-titled "Bura Drama," a cast free talk, a three-sided case with an illustration by Kodama, a disc jacket illustrated by character designer Kenji Fujisaki, two end card post cards from huke and Soul Eater's Atsushi Ohkubo, and a clean opening video. The Blu-ray Disc will retail for 7,980 yen (about US$79), the limited-edition DVD will retail for 6,930 yen (US$68), and the regular edition DVD will retail for 5,880 yen (US$58).

The dark comedy follows a vampire named Staz who has his figurative heart stolen by Fuyumi, a human high school girl who suddenly appears in his world. Unfortunately, she is just as suddenly killed, and thus she becomes a ghost. Staz tries to bring Fuyumi back to life.

Joining Ryota Ohsaka (Valvrave the Liberator, The Devil Is a Part-Timer!) in the cast is Iori Nomizu (Is This a Zombie?, Problem children are coming from another world, aren't they?) as Fuyumi Yanagi, Takuma Terashima (The IDOLM@STER, Kokoro Connect) as Wolf, Chiwa Saito (Rosario + Vampire Capu2, Bakemonogatari) as Mamejirō, Ryōhei Kimura (Valvrave the Liberator, Neo Angelique) as Blood D. Bloods, Taichi Komesu as Deck, Yuuka Nanri (Wandering Son, Problem children are coming from another world, aren't they? ) as Blood T. Liz, Kazutomi Yamamoto (Majestic Prince, Makai Ōji: Devils and Realist) as Mimic Yoshida, and Kōji Yusa (Zettai Karen Children, Valvrave the Liberator) as Papladon Achim.

Shigeyuki Miya (Lupin III: Green vs Red, Buzzer Beater) will be directing the anime at Brains Base from scripts by Takeshi Konuta (Library War, Toshokan Sensō: Kakumei no Tsubasa), and Kenji Fujisaki (chief animation director on Battle Girls - Time Paradox) will be handling the character designs. May'n (Macross Frontier) will be performing the anime's "ViViD" opening theme, while Yuuka Nanri (.hack//Roots) will be performing the ending theme "BLOODY HOLIC."

The anime will premiere on Japanese television on July 7.